I can see the point mate but every year a manager is only every two or three players away from the champions league positions , the title , promotion, safety etc.. It's just I think the nature of the business , the deluded buffoons across the park prove it year after year with their 'jigsaw signings' and "this is our year" rubbish.
I just think you can make an excuse that every year should be the one you go for it but if you want To have a club that is heading in the right direction (business wise) then you have to make tough decisions . However given the leadership & gaping holes in finance we appear to have I'm not sure it'd ever make any real difference to us sadly.
Reminds me, a red I know the other day came out with "If we can get Alonso back from Madrid on the cheap, I think we could be dark horses for the title, since no one would expect us." Genuinely.
But I totally agree, I mean you only have to look back to two summers ago when Arteta signed that new contract and people did already think we had the complete team and actually expected rather than hoped for top 4 and then we lost to Blackburn on the first day, to see how that is a very dangerous mentality.
That all said, I'm still going to be disappointed (shy of a major injury crisis) if we finish below Liverpool, Newcastle and even Tottenham this season and that is without any major signings and assuming the Rodwell cash is just used to sure up the defence and attack depth a bit.