Everton are small time...

[orly]

@chicoazul has said it before I think - you get the club you deserve . Ours apparently is the perennial unlucky loser but at least we "get" it.

"Getting the club" is fairly intangible of course, unlike a trophy, but at least it is ours

 

[Milkman]

Pipe down @Bungle you heartless monster. Sentimentality is key to the soul of this club. It's what separates us from the apes (across the park), it's a part of the club's identity. Would much rather we gave Tony Hibbert an pointless extension for being a good blue than start getting official noodle sponsors.

On the whole, I think the club's marketing and social media stuff is very good. Leagues ahead of most PL teams. Especially considering our core audience is mostly made up of angry and cynical scousers.

UNSWORTH FOREVER, BUNGLE NEVER.

 

[Bungle]

Pipe down @Bungle you heartless monster. Sentimentality is key to the soul of this club. It's what separates us from the apes (across the park), it's a part of the club's identity. Would much rather we gave Tony Hibbert an pointless extension for being a good blue than start getting official noodle sponsors.

On the whole, I think the club's marketing and social media stuff is very good. Leagues ahead of most PL teams. Especially considering our core audience is mostly made up of angry and cynical scousers.

UNSWORTH FOREVER, BUNGLE NEVER.

And sadly there's the problem summed up my friend.

 

[orly]

Well done Phil. Sums us up at the moment

 

[Mikey_Fitzgerald]

Bit of an overreaction isn't it?

Unsworth has come in and we've seen a slight improvement, so we're choosing to be optimistic for the time being

That's all I'm seeing

There's enough reasons in the world to feel down, might has well have some optimism in the short term at the very least

 

[ToffeeTim]

Couldn't agree more with the thread. My twitter is full of blues wanting Unsworth to get the job this morning based on a defeat. Is that what weve become??? We've lost our soul and all expectations of success are gone thanks to the Moyes and BK era.

 

[brieverton]

I don't really mind the club looking to put a positive spin on things during a difficult time, and trying to support Unsworth in that way, but I otherwise agree entirely with the OP's premise. Really I would rather the club didn't engage at all on Twitter / elsewhere like this, unless its in the context of winning games.

Cultural change has to come from the top down, and Moshiri is not delivering sufficiently, certainly not with "unexpected loss" comments and Jim White interviews. There may be an agreement that Kenwright and Elstone remain in post until PP is granted for BMD, but I would be quite surprised if Moshiri was to morph into the utterly ruthless and calculating persona we initially hoped for afterwards. If anything, the appointments of Harris and Barrett-Baxendale to the board further contribute to the boys-club atmosphere that seems to infiltrate throughout the club.

It's clear there is no overall communications strategy and message, and what is out there depicts us in an amateurish, folksy, happy to go along manner.

Off the pitch, Moshiri's biggest failings to date are the failure to appoint a new Director of Communications and a new Commerical Director. Both would have a big impact on the message and impression the club gives.

We need to control the narrative, rather than not only succumbing to the "plucky" and "everyone's second favourite" and "great history but no future of note " associations the media give us. It seems the club is very scatter-brained and indisciplined in that way. There seems to be no desire to manage Everton as a brand, and protect and enhance its value.

 

[Bungle]

I kind of wish I hadn't mentioned Unsworth as part of my example as it wasn't meant to have a go at him, more the other factors that I've mentioned, but Unsworth just happened to be the trigger.

I sincerely hope he does well, just as much as I would do any other manager that was in charge of the club, ex-blue or not.

 

[GrandOldTeam]

Must admit, the response to exiting a cup competition to Chelsea's B team has baffled me.

22 years.

I mean;

 

[larrygobfiend]

Good thread this.

I genuinely thought the club's mindset was about to change when Moshiri came in. Fast forward a year and nothing has really changed.

I would't be surprised if something goes tits with the new stadium. Why haven't we seen any designs? Clubs like Spurs and Chelsea were bang on it!

 

[orly]

Must admit, the response to exiting a cup competition to Chelsea's B team has baffled me.

22 years.

I mean;

View attachment 41539

I borrowed the text from that tweet last night too - I hoped it was a wind-up but alas it wasn't.

 

[ToffeeTim]

Must admit, the response to exiting a cup competition to Chelsea's B team has baffled me.

22 years.

I mean;

View attachment 41539

I found Unsworths indifference to getting beat a right turn off. It seems everyone else found him a breath of fresh air. I actually despair at the amount of tweets I've seen of blues calling for him to get the full time job after a 2-1 loss.

 

[GwladysBlue]

Some of our fans must never want to see us win things. Probably the same ones who cheered Naismith's goal for Norwich last year that knocked us out of the cup. He gets Everton, though.

 

[GwladysBlue]

The only way things really change is if: Woods, Kenwright, Grandchester and Elstone are all booted out of the door.

Two managers have been sacked recently, yet these leeches have led the club dry for nearly 20 years.

Shown to be completely incompetent in he modern era, yet still somehow making big decisions at a Premier League club.

 

[miff]

The thing is about Rhino is that we know everything he said is true - his love for the club and the fans is genuine, no matter how scripted it may sound. If Kenwright wasn't about, he would be saying the same things.

I am not sentimental though - we need a good manager in - but I think the club should at least insist he is Assistant Manager. With his dedication to the club over the years, and his nurturing the U23's the way he has, he's earned that much surely?

In the cut-throat business that is footy these days, his love for our beloved blues is real, and surely we should celebrate and appreciate that?

Over sentimental