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...I'm impressed with Denise Barrett-Baxendale. I know she is highly thought of and clearly doing a fine job with EitC. Going forward I would like to see her in the CEO role, I think she is very capable and would ensure the club does not forget it's heritage and links with the community. It would also be good to have a woman in such a high-profile position.

I'm not too sure where I read this but there seems to be an undercurrent of people that would like the club to disassociate with EitC. Probs on here somewhere unfortunately. As far as I'm concerned I support the club as a whole, not just the team, (although it's about 95/5). She's highly regarded and we should definitely utilise anything, in any capacity, she has to offer.
 
I'm not too sure where I read this but there seems to be an undercurrent of people that would like the club to disassociate with EitC. Probs on here somewhere unfortunately. As far as I'm concerned I support the club as a whole, not just the team, (although it's about 95/5). She's highly regarded and we should definitely utilise anything, in any capacity, she has to offer.

Cant recall anything other than praise and pride on here for all things EiTC mate.

Some deliberations about the exact input the Club actually had initially into its running and inception maybe, but other than that, barking up the wrong tree there.
 
Cant recall anything other than praise and pride on here for all things EiTC mate.

Some deliberations about the exact input the Club actually had initially into its running and inception maybe, but other than that, barking up the wrong tree there.

You may well be right, it's more than possible it was Reddit. It was to do with transfers somewhere and there were a few disparaging remarks about EitC, just saying that they wished we'd leave it alone and it wasn't "Everton". Don't mean any offence to this place though. Just those saying it. Apologies.
 
I couldn't disagree more with having her as a CEO. She has absolutely no credentials to do it.

I wouldnt actually have her on the board either, she has no footballing or top end business experience. Granted does a fantastic job for eitc and is a very good speaker. But doing that does not equate to being a good ceo. Elstone also did a good job at a small rugby club but has failed to do anything of note here.

I'm certain she would be exaclty the same if not worse in that position.

We need a new ceo. But we need one who is used to dealing with top level football businesses not someone who has only (again done a good job) worked in a charity setting whilst doing anything of note.

A good CEO does not need experience of a top level football club.

I think you're been a bit disrespectful to her, she has for a number of years been CEO of EITC and everyone who has dealt with her has only words of praise for her. She has also been deputy CEO of the club for the past few years so that would be her experience in football terms.
 
A good CEO does not need experience of a top level football club.

I think you're been a bit disrespectful to her, she has for a number of years been CEO of EITC and everyone who has dealt with her has only words of praise for her. She has also been deputy CEO of the club for the past few years so that would be her experience in football terms.
We are going to have to politely agree to disagree mate. I do respect where you are coming from and my intention is not to disrespect her past achievements but I see nothing in her that makes me think she would be a good ceo for us in any way.
 
Too cynical.



Not cynical enough... :p



Personally I think if we keep up the EitC/Bradley type stuff, and continue to conduct ourselves well off the pitch and don't try low balling people with transfer offers all the time then there's no reason why other fans opinions of us would change. I'm sure there's plenty of clubs that are jealous of our position already, but I don't think there's any resentment, so I don't see why any should manifest itself in the near future.
Hope you're right. But my verdict. Not cynical enough.
 
We are going to have to politely agree to disagree mate. I do respect where you are coming from and my intention is not to disrespect her past achievements but I see nothing in her that makes me think she would be a good ceo for us in any way.

OK, what would in your opinion be required of a person to be a good CEO?
 
OK, what would in your opinion be required of a person to be a good CEO?
For us right now, we are in a transition period, from a small mentality club (like it or not its true) into one that is aiming to be among the elite. I want us to get someone who has a good knowledge of working in a high level of football / footballing business orientated situations, ideally CEO who has worked in that capacity before and shown they have improved the club.

The questions I believe we should be asking ourselves and the people we interview for the job would be:

Can they improve our exposure, both brand And marketing wise? Do they have a track record of this?

Can they secure better sponsorships for us, at a elite level and have they got any prior experience doing this at a good level?

Have they any experience in dealing with top European transfers before, have they worked and consistently secured talent they've been asked to do (something I honestly believe we've massively failed in recent years with)

Those three are my main issues that are a must for me but there's various other issues which I feel are less important.

It would be nice to have someone who has prior experience with stadium builds / moves but I think that knowledge can be gifted to us in other ways, such as consultants, a new board member etc.

Look, I know what I am asking for is hard to find, but I dont think its impossible. Maybe baxindale can do it, it'd be great if she could, she Is a great talker, and the work she has done for eitc has been absolutely brilliant. But I do not see her skillset or prior knowledge being able to take us on to an elite level. If you disagree thats completely fine, and I could EASILY be wrong. But thats how I see it mate.
 
We are going to have to politely agree to disagree mate. I do respect where you are coming from and my intention is not to disrespect her past achievements but I see nothing in her that makes me think she would be a good ceo for us in any way.

LFC just appointed the Evertonian former CEO of EA Sports. He's got no experience of working in football either.
 
For us right now, we are in a transition period, from a small mentality club (like it or not its true) into one that is aiming to be among the elite. I want us to get someone who has a good knowledge of working in a high level of football / footballing business orientated situations, ideally CEO who has worked in that capacity before and shown they have improved the club.

The questions I believe we should be asking ourselves and the people we interview for the job would be:

Can they improve our exposure, both brand And marketing wise? Do they have a track record of this?

Can they secure better sponsorships for us, at a elite level and have they got any prior experience doing this at a good level?

Have they any experience in dealing with top European transfers before, have they worked and consistently secured talent they've been asked to do (something I honestly believe we've massively failed in recent years with)

Those three are my main issues that are a must for me but there's various other issues which I feel are less important.

It would be nice to have someone who has prior experience with stadium builds / moves but I think that knowledge can be gifted to us in other ways, such as consultants, a new board member etc.

Look, I know what I am asking for is hard to find, but I dont think its impossible. Maybe baxindale can do it, it'd be great if she could, she Is a great talker, and the work she has done for eitc has been absolutely brilliant. But I do not see her skillset or prior knowledge being able to take us on to an elite level. If you disagree thats completely fine, and I could EASILY be wrong. But thats how I see it mate.

You have to look at her results, she has took EITC as a regional award winning charity to an international award winning charity.

I think even herself she won an award beating execs from NFL and NBA at the Nou Camp.

I think if you target CEO's currently in football you will have a limited target base to work from and even smaller amount of you want experience of a stadium build.

Reference the stadium build, the involvement of a CEO will be limited to the initial costs. He or she would not be getting involved with anything else regarding the build.

Sponsorship and brand awareness to a degree, but it will be the team that the CEO sets up to do this and guide when necessary.

A lot of CEO's will more than likely be learning the football side of the business whilst on the job.

David Gill who transformed United's dealing in the late 90's onwards came from Avis car rentals and first choice holidays. Now he had no football experience and learnt on the job.

His replacement Edward Woodward was well liked and respected within the club for the sponsorship deals he brought in but initially as CEO he made a mess of the transfer dealing and was widely criticised.
 
You have to look at her results, she has took EITC as a regional award winning charity to an international award winning charity.

I think even herself she won an award beating execs from NFL and NBA at the Nou Camp.

I think if you target CEO's currently in football you will have a limited target base to work from and even smaller amount of you want experience of a stadium build.

Reference the stadium build, the involvement of a CEO will be limited to the initial costs. He or she would not be getting involved with anything else regarding the build.

Sponsorship and brand awareness to a degree, but it will be the team that the CEO sets up to do this and guide when necessary.

A lot of CEO's will more than likely be learning the football side of the business whilst on the job.

David Gill who transformed United's dealing in the late 90's onwards came from Avis car rentals and first choice holidays. Now he had no football experience and learnt on the job.

His replacement Edward Woodward was well liked and respected within the club for the sponsorship deals he brought in but initially as CEO he made a mess of the transfer dealing and was widely criticised.
This is a really good reply and you do make some very good points.

I agree with you on that basis she wouldnt be a terrible risk but I still dont believe that she would be the right person. Maybe I am scarred by the many failures of elstone.

And I don't see her work with eitc as inherently transferable to the role of ceo at Everton, that's just me.

My ideal stop gap would have been David dein personally mate, but I know that is nigh on impossible.

I think your argument was very fair and valid, but I think there are better candidates outnij the world than her. Thats just me though!
 
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