The apathy is all down to money. The league as been split into three groups. The monied elite, the absolute cannon fodder, and the decent moneyless sides in the middle that include us and at different times Newcastle and Villa. There are very few 'even' games on paper in the league any more involving Everton. If one of the top teams turn up your default expectancy is to lose, on the rare occassions you beat them you get a good atmosphere but most of the time you don't so its pretty poor. Against the fodder sides you're expecting to win comfortably, if you do its merely the status quo, if you don't its intense frustration. The only way you get a good atmosphere in these games is if itslate in the seaosn and you're hunting a spot in the table, or if you've comeback from 2 or 3 down and then you only really enjoy the minutes after the comeback is complete.
There's too much predictability about every game - you get the odd exceptions but the final league table shows that they are just that, exceptions. Why get excited when we know before a premier league ball has been kicked that Everton have 0 chance of winning the competition we're supposed to be providing an atmosphere for? Once again the 'competition' has been destroyed by money.
Even some of the boss games we used ot have agianst the likes of O Neill's Villa or Newcastle have disappeared as they both joined the fodder group of the table as they went rubbish. Liverpool and Spurs meanwhile moved the other way into the monied group depriving us of good atmospheres against another two teams you would consider our peers. When you factor in the loss of traditional good premier league teams like Nottingham Forest, Leeds, Leicester, Coventry, Sheffield Wednesday you can see why there's a lot of games in the premier legaue now that just don't get the pulses racing due to the callibre of opposition. Burnely, Wigan, Hull, Palace, Norwich, West Brom, Wolves, Birmingham, Stoke, and a whole host of others just odn't generate any excitement when you see them coming to Goodison you just think 'lets put these away as quickly as possible and hope its not a banana skin'.