USA and South America Market Growth

[marnie]

Unbelievable stuff! Good spot...

Just watched times square live and saw it as I could not believe it.Not doubting @LostLegend I might add.

 

[thirdmantackle]

I'd just like to walk into a shop abroad and see the Everton kit on a rail beside Bayern or Juve.
Is that too much to ask?

Or even just a shop in Ireland! There are probably 3 major sports retailers in Ireland and none of them sell Everton shirts

 

[obc]

If I was you I’d be writing to the club and saying it.

Everton Tres in Bogotá would be bloody sublime, wouldn’t it?

it will happen now that i've moved... haha.

 

[WA Toffee]

The problem with marketing in places like Colombia is the same as Thailand or Indonesia. They all love football, but can't afford to pay UK prices for an official shirt. Why would they pay Everton 60 quid for a shirt when they can get a knock off from the markets for 5?
We can certainly do a lot more in the marketing side to get our name known, but I really don't see much scope to make money out of it.

 

[degsy]

Fluently or just bits and pieces like Uno Cuerveza por favor?

Dos beers por favor jimmio?

 

[degsy]

If I was you I’d be writing to the club and saying it.

Everton Tres in Bogotá would be bloody sublime, wouldn’t it?

Or Miami, big Colombian population there.

 

[TimHowardsBeardJuice]

Can you buy an Everton shirt in Colombia?

Or the USA?
Massive opportunity here, let's not waste it again.

Keep in mind that despite the rapid rise in football’s popularity in the US, it still does not have the penetration of the traditional American sports. So football shirts are not as ubiquitously available as American football, baseball, and NBA stuff.

Most sporting good retailers now will sell a few top-6 shirts, Barca, USA, the other popular national sides (Brazil, Argentina, Mexico, Spain, England), the local MLS side, and that’s it.

There’s a footy-only store near me that goes a lot deeper, with the top sides from the top 5 European leagues, lots of national sides, all MLS, and an unpredictable assortment of other PL sides, including Everton.

So no, not really.

 

[Toffeelover]

Con fluidez señor

Beuno.

 

[Toffeelover]

Dos beers por favor jimmio?

Lisbon??

PS Beers is not spnish.

 

[degsy]

Lisbon??

PS Beers is not spnish.

A 'Dos' plus Two Churchill fingers and some Capt Pip level pointing did the job.
They always seemed to understand...and one yourself though.

 

[Toffeelover]

A 'Dos' plus Two Churchill fingers and some Capt Pip level pointing did the job.
They always seemed to understand...and one yourself though.

Well done Mate.

 

[Nymzee]

Have we noticed an upturn in social media followers since James unveiling?

 

[Anti]

Have we noticed an upturn in social media followers since James unveiling?

19k twitter follows on Tuesday via socialblade, Can't say how reliable it is tho.

 

[AsiaAsia82]

Make the shirts in those countries to keep the transportation costs down, increase local employment and not lose local market to copycat shirt manufacturers

 

[Toffeelover]

Never understood why we don't make more of the link with Everton Vina del Mar, its a great story and a fantastic connection to South American football.

And Richarlison, Bernard.