The Everton Mysteries

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We are probably at the top of the pile for most money wasted. We all strive for the best, so to be number 1 just shows how we hold true to our motto. We don't do things by half.
 
What was in Steve Walsh's briefcase on the Italian job?
I always imagine it like when Alan Partridge has a briefcase and it falls open revealing nothing in it. ‘...I normally have some papers in here...Got some in my room...Probably put them in later...’
 
As others have said it's all wrong

Playing odd pre seasons

Playing all pre season witg niasse upfront knowing full well he's not part of our squad, leaving always signing players until the last minute meaning they don't have propa time to gel in until a few weeks into the season

Having a manager who hasn't got a clue, letting him continue in a job despite the disgusting tripe he has served so far

Hiring and firing mangers doesn't sort this club out, it's absolutely rotten all over
 
Another mystery: the Chang beer partnership.

We've got one of the highest walk-up rates of a supporter group in the country. We have done for several generations. Therefore, it stands to reason that a significant proportion of the fanbase also use the plethora of well-established pubs on the way up to the ground. So very little point in competing with those businesses, and even less point in trying to have a barely-available brand in the ground, particularly when a quick taste test of a control group would have told you it was rank and nothing like the stuff the aforementioned drinking holes are supplying.

You also can't / shouldn't put an alcohol brand on children's kits. So for a small child, they are wearing a kit that is slightly different to that worn by their older siblings / parents. A weird look.

You're then tied into a sponsorship that was, in the beginning, worth less per annum than Schniederlin earns in a month. Oh, and you are contractually obliged to play a "glamour" friendly in Thailand every summer.

And yet someone at the club, likely on a six or seven figure salary, weighed all this up and signed the deal. Twice :Blink:
 
Another mystery: the Chang beer partnership.

We've got one of the highest walk-up rates of a supporter group in the country. We have done for several generations. Therefore, it stands to reason that a significant proportion of the fanbase also use the plethora of well-established pubs on the way up to the ground. So very little point in competing with those businesses, and even less point in trying to have a barely-available brand in the ground, particularly when a quick taste test of a control group would have told you it was rank and nothing like the stuff the aforementioned drinking holes are supplying.

You also can't / shouldn't put an alcohol brand on children's kits. So for a small child, they are wearing a kit that is slightly different to that worn by their older siblings / parents. A weird look.

You're then tied into a sponsorship that was, in the beginning, worth less per annum than Schniederlin earns in a month. Oh, and you are contractually obliged to play a "glamour" friendly in Thailand every summer.

And yet someone at the club, likely on a six or seven figure salary, weighed all this up and signed the deal. Twice :Blink:

See also: the SportPesa partnership.
 
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