New Everton Stadium - Hill Dickinson Stadium

[The binman chronicles]

Where are the 60k crew at. That would have been embarrassing. Looks like the club got it right

Anyone would think our stadium has been half empty with this comment, if they had of built 60k it would have more or less been filled. The club would have just had to look at the pricing structure and make it easier for people to buy the odd ticket without paying a membership fee.

What we are seeing is fatigue in the fanbase from 3 home games where we didn't win, a decimated squad and the umpteenth midweek games are coming up. Beat Leeds and get a few players back, show a bit of good football and people will make the effort to come out. Man utd will look after itself but games against Leeds and Bournemouth, where you might have to take a half day/day off work and might not get back until the early hours might be a few thousand under capacity. Bearing in mind most seats have still been paid for, isn't that bad.

 

[Harryflashman]

They can probably blame the number of games to some extent.... all the extra european and domestic cup games really adds up. The decades of Man Utd dominance really ate into their historic fanbase.... and in anycase, their highest ever average attendance was only 42k at Maine Rd. However, all of their success means that it's really showing signs of growth now, and they will soon be up to 62k capacity, and again their wealth and freeby stadium means that they can probaby be less demanding on ticket prices.

Totally Agree with this , I think some of the stick city get is unfair . The same fans who were at gillingham are now asked to pay for multiple aways with cup games & Europe and it’s not sustainable. The RS do it because loads sell tickets for Burnley at home to a scandi and that pays for Milan , city don’t have that captive market.

 

[Harryflashman]

Anyone would think our stadium has been half empty with this comment, if they had of built 60k it would have more or less been filled. The club would have just had to look at the pricing structure and make it easier for people to buy the odd ticket without paying a membership fee.

What we are seeing is fatigue in the fanbase from 3 home games where we didn't win, a decimated squad and the umpteenth midweek games are coming up. Beat Leeds and get a few players back, show a bit of good football and people will make the effort to come out. Man utd will look after itself but games against Leeds and Bournemouth, where you might have to take a half day/day off work and might not get back until the early hours might be a few thousand under capacity. Bearing in mind most seats have still been paid for, isn't that bad.

I don’t think it has been bad and I think it’s understandable but there were spaces for the last few games where are the other 10,000 coming from other wanted to go they’d be able to . I think there is that demand for United & the RS just not the relegation strugglers.

Totally agree duty with saying if we improve we’ll get numbers but you can’t surely factor that in to estimating a capacity .

 

[wearethefamousefc]

Have the club changed the resale rules? I can't see any resale tickets up for the Leeds game, usually I can by now. I wonder if they're delaying so people instead purchase the seats up at the back and in the corners.

Also, there's a filter for ticket exchange that I'm not sure if I've seen before

 

[The binman chronicles]

I don’t think it has been bad and I think it’s understandable but there were spaces for the last few games where are the other 10,000 coming from other wanted to go they’d be able to . I think there is that demand for United & the RS just not the relegation strugglers.

Totally agree duty with saying if we improve we’ll get numbers but you can’t surely factor that in to estimating a capacity .

We're currently at 52,769, we're only talking about 7k extra here. And even then an attendance of 57k in a 60k stadium for a midweek game is perfectly acceptable. I'm not sure where this it has to be 100% full for every game has come from tbh, Goodison always was a few thousand short before the new stadium was on the horizon.

If we had that larger capacity the club just has to work a bit harder to come up with ideas to bring in more people, that could be say an adult and child for £60 for non cat A midweek game etc. At the moment the club doesn't have to do anything as the vast majority of the ground is ST or seasonal membership, Seat Unique would pay for their seats, so it leaves only 5/7 thousand seats and members pick up most of those. From their POV it's nearly full from a paid seat perspective every game.

 

[maccavennie]

Yes, I was hoping that would be the case with our new owners too, but judging by the tkt prices, it looks like they've set a ROI rate, almost equivalent to them having paid full wack.

Yep, they're certainly make the most of the asset they picked up. I'm sure the way they look at it is they've consolidated the debts and made the books a lot cleaner, but I think if we don't see progress on the pitch then everyone's eyes start looking to what is going on off the pitch and the ever rising costs.

I will see if I can find the article as it was an interesting read.

 

[maccavennie]

@Tom Hughes

Found the article in the Echo July 2o25 and this paragraph sticks out and this was from Jeff Kaplan of Andalusian Partners led the advisory for TFG on the acquisition of the Toffees in December

“What was attractive to the Friedkins in identifying the opportunity, and what was attractive to me, was the ability to buy an EPL team at a valuation far less than entry in the EPL, $500bn. We bought the team at less than fair market value and got a $1bn stadium for free"

 

[atrottel]

Have the club changed the resale rules? I can't see any resale tickets up for the Leeds game, usually I can by now. I wonder if they're delaying so people instead purchase the seats up at the back and in the corners.

Also, there's a filter for ticket exchange that I'm not sure if I've seen before

Just a bit of a redesign. They used to call it Resale and it was in the filters on the left. So there are currently no resale tickets showing. (Earlier on in the season big batches would show up some time on a Saturday.)

Added: if my suggestion about the block allocations is correct, the club might be delaying resale so that they can sell the seats on allocation which have been returned?

 

[dannyboy]

Anyone would think our stadium has been half empty with this comment, if they had of built 60k it would have more or less been filled. The club would have just had to look at the pricing structure and make it easier for people to buy the odd ticket without paying a membership fee.

What we are seeing is fatigue in the fanbase from 3 home games where we didn't win, a decimated squad and the umpteenth midweek games are coming up. Beat Leeds and get a few players back, show a bit of good football and people will make the effort to come out. Man utd will look after itself but games against Leeds and Bournemouth, where you might have to take a half day/day off work and might not get back until the early hours might be a few thousand under capacity. Bearing in mind most seats have still been paid for, isn't that bad.

Also the other chance that this could be the start of our attendances declining. I might be wrong, but I think we are on course to have the highest average attendance in the club's history this year. We would do exceptionally well to maintain those numbers.

We are hamstrung by how unsuccessful we've been for so long in contrast with our neighbours. It's actually amazing we have the fan base that we currently have but I don't think that is guaranteed over the coming years.

 

[Simo]

Have the club changed the resale rules? I can't see any resale tickets up for the Leeds game, usually I can by now. I wonder if they're delaying so people instead purchase the seats up at the back and in the corners.

Also, there's a filter for ticket exchange that I'm not sure if I've seen before

They don't show until the swathes of unsold (non resale) seats are practically gone, happened with wolves too

 

[Lanolin]

Anyone would think our stadium has been half empty with this comment, if they had of built 60k it would have more or less been filled. The club would have just had to look at the pricing structure and make it easier for people to buy the odd ticket without paying a membership fee.

What we are seeing is fatigue in the fanbase from 3 home games where we didn't win, a decimated squad and the umpteenth midweek games are coming up. Beat Leeds and get a few players back, show a bit of good football and people will make the effort to come out. Man utd will look after itself but games against Leeds and Bournemouth, where you might have to take a half day/day off work and might not get back until the early hours might be a few thousand under capacity. Bearing in mind most seats have still been paid for, isn't that bad.

We were never going to spend £700m building a new stadium and then sell season tickets for £200 and single matches for £20. This was explained to you numerous times in this thread before we moved but you’ve always stuck with the ‘we should make it 80,000 and we’d still fill it’ line.

 

[Shevin Keedy]

Arsenal women average 37,000 a game at the Emirates. Yes, the women. How do they do that? Brilliant targeted marketing, low prices (£20) and scheduling the games for times that suit their target audience (usually Saturday lunch time, allowing them to sell more food to the families who make up most of the audience).

I use the word Audience rather than Fan deliberately. They make it feel like an experience more than a football match.

I know it’s a whole different situation for men’s Premier League football, but it does show what clever marketing and pricing can achieve. Also what happens when you don’t deliberately ignore the people who support the club, or gaslight them by telling them something is being done after “consulting” the fans, like our lot just did with shrinking the season ticket renewal window size.

The increasing number of empty seats I’m seeing at our ground for night games is an embarrassment. You can’t give away a seat for these games, let alone sell them on resale or seat unique.

How are they able to schedule the games, is it no determined by the league?

 

[The binman chronicles]

We were never going to spend £700m building a new stadium and then sell season tickets for £200 and single matches for £20. This was explained to you numerous times in this thread before we moved but you’ve always stuck with the ‘we should make it 80,000 and we’d still fill it’ line.

I don't know where to start with this. Firstly, show me where I've ever said make it 80k. I would have been comfortable with 62k if you want to throw that against me. Secondly, I've just suggested a 1 adult and 1 child for £60 for midweek game against lower tier opposition where we are struggling to sell all tickets, hardly £20 a game is it?

I don't think the capacity will ever change bar safe standing but if it does then we'd have cost ourselves far more than building it to that level to start with. My frustration comes from people are using the fact there are a few thousand seats available, weeks away from an unprecedented 3rd midweek game in a row, against Bournemouth, to say we couldn't have made a 60k work. Yes the club may have to work harder to sell tickets but that's the same for most clubs up and down the country.

 

[anton66]

Where are the 60k crew at. That would have been embarrassing. Looks like the club got it right

I’m sure if the availability of tickets were easier and priced reasonably it wouldn’t be a problem selling the extra capacity. At the moment it’s farcical.

 

[Drico]

I'm reassured by the fact that there aren't 53,000 mugs every week paying in to watch this turgid dross. Fan loyalty is being abused. A club of our size should be in the top half of the league as a minimum every year - and should, at the very least, be worth watching. Allowing for our current convalescence, it'll get interesting to see how many brave it week on week next season when the novelty of the new stadium wears off and the ambiton of the owners will have been revealed by the summer.