New Everton Stadium - Hill Dickinson Stadium

[Tom Hughes]

The Walton social are doing subsidised pints and £5pp for a minibus for home games next season. I reckon they'll get at least 2 years out of that.

Is that at the end of City Rd near the Anfield Pub?

 

[Tom Hughes]

The big thing for me about the 3rd round of the cup was there were so many games on the Saturday that people were looking out for the scores, at the same time as watching your own team. Looking through the fixtures to see who you`d like to see get knocked out so we could have an easy game in the next round.
That bit of a buss gets lost when your waiting till midweek for your team to play and there`s no other games to really think about.

It's tragic what's happened to the FA Cup. When I was younger, the FA Cup used to attract the biggest gates. I can remember about 1980, the gates had tumbled to about 20 odd thousand on average, then we'd get over 52k against 4th Div Wigan in the Cup. Now it seems like hardly anybody is interested till the later stages or bigger opposition.

 

[Dr Baxter]

The Walton social are doing subsidised pints and £5pp for a minibus for home games next season. I reckon they'll get at least 2 years out of that.

I'd guess a lot longer. Sounds like a great set up. One mini bus doing several trips, is it?

 

[mickefc]

I'd rather watch us be rubbish in comfort.

I'd rather not watch us be rubbish but it is what it is. Whether we're good or crap. Goodison or elsewhere, I'll be there because I'm an Everton fan and it's my life. I wish I had it in me not to go because we were crap or the seat was rubbish. I'd certainly have a few more quid.

 

[Timbucktoo]

It's tragic what's happened to the FA Cup. When I was younger, the FA Cup used to attract the biggest gates. I can remember about 1980, the gates had tumbled to about 20 odd thousand on average, then we'd get over 52k against 4th Div Wigan in the Cup. Now it seems like hardly anybody is interested till the later stages or bigger opposition.

Add to that when teams in the PL use the early rounds of the cup to play squad filler players instead of having a right go and playing your full strength team.

 

[The binman chronicles]

Tbh, i don't think Casement Park was a "nailed-on" anything. I only mentioned Aarhus because I work with Danes and one of them sent me a link about it quite recently...... and also because Denmark is generally more expensive to build in than most parts of the UK outside of London. Luton have just got the go ahead for their 25k stadium and that is also around £100m. A £10k per seat budget can get you something the size of LFCs, stands which are roughly the same size as Wembley's and much larger than anything expected at Cagliari's stadium or indeed Casement Park..... and of course, they've actually been built.

That's fine, but both of their stands would cost double, or more, than what they paid for them if they were to start now.

You are consistently going back to prices that were before events pushed build costs way higher. Try going to them and say I want a duplicate of their main stand completed in 2016 for the same £115m.

Well you could if the contractor who built stand hadn't gone belly up and the same happened to the ones that built the AR too.

 

[The binman chronicles]

Don't think I ever noticed before that the UU land that we have borrowed was just wasteland. Makes it even more frustrating we couldn't have come to an agreement to buy it off them. 2m30s in the below video.

 

[SingBlue]

There’s an element of walking before running too though.
I get your point about signing up for 10 years, only to become super successful after say 5 years and the deal might look poor value.
IIRC some of the Man U deals had / have performance clauses and their recent form means they aren’t achieving the headline figures.

Right now, £10m per season for 10 years would be reasonable, £20m P/S for 10year is rip you arm off territory.
Also if they can negotiate the lower value but front loaded, that too would be quite remarkable imho.

I guess a pro rata buy out clause would be the answer but I assume it’s not that simple

It wasn't about Arsenal becoming successful - the point I was trying to make was the market for sponsorship had moved, and all of a sudden their deal didn't look like good value anymore. That's the inherent risk in long-term deals (especially as at the time it was an emerging sector) - although you are correct with mentioning performance clauses and buy-outs.

Actually, in Man Utd's case, they scored a deal with Chevrolet for the main sponsor ticket, but Aon didn't want to walk away, so they offered £10m per year for the training kit / ground sponsorship - which DHL had (but for £4m) - so Man U paid DHL off, gave them some other minor sponsorship facility, and eased Aon into the secondary role. Man U 15 years ago really set the standard for sponsorship - they had all sorts of deals globally. The "Official Clock Supplier" was a Japanese firm. The average fan wouldn't have registered it - but the Japanese company was able to push their association with them in their marketing - which is essentially what they were paying for.

In a nutshell, Everton's performance commercially has been dreadful for years. People can make excuses about us not having the global appeal etc. but the reality was the Premier League was driving a lot of the appeal, and we failed to try to capitalise. A lot of the deals (e.g. kit supply) did nothing for overseas markets.

If it wasn't for the fact I'd get sued to oblivion (or worse), I could write a book on some of the sports marketing deals that have been done down the years. It's an industry full of double-dealing shysters. But for once with this stadium, Everton should at least start to transform its anaemic finances.

(I hate bringing "them" into it - but for a long time their commercial revenue alone outstripped our total revenue - i.e. matchday, commercial, broadcast - it was embarassing).

 

[Simo]

Quite pleased I'll be in the last tranche to pick one of the last remaining season tickets, as I'll know by then if we've bought in new players and a manager.

 

[MisterJ]

Guess we'll be getting an update tomorrow

 

[maccavennie]

Don't think I ever noticed before that the UU land that we have borrowed was just wasteland. Makes it even more frustrating we couldn't have come to an agreement to buy it off them. 2m30s in the below video.

He's the only drone fella I can't watch

 

[Jacko93]

Is that at the end of City Rd near the Anfield Pub?

Yes mate, the Anfield never reopened after last season unfortunately. That was a great pre-game pint. Sat in there for more than 20 years, with only a few seasons missed. They've always managed to reopen, but not this time.

 

[Jacko93]

I'd guess a lot longer. Sounds like a great set up. One mini bus doing several trips, is it?

They've had stuff out for the last few weeks to sign up as interested, I'm sure they'll alter depending on expected demand.

 

[mickefc]

Just mute them. Him and his accent, the other fella with his seedy breathing. Mr Drone chatting bubbles. Mutes the way forward

 

[The binman chronicles]

He's the only drone fella I can't watch

Tbf don't usually post is stuff due to the reaction, but it saved me taking a screenshot!