Unfortunately I just can't see them undermining Kinnear in his first year in the seat by punting Moyes themselves, so we've got another season of this ahead at least..
I don't think there is any way they could undermine Kinnear. He is their mouthpiece. What he said was their perception of
Moyes.
They are clearly content with mediocrity and tending their investment in the safety of mid-table obscurity. There is nothing to suggest they have plans other than to keep us ticking over, possibly for a timely flip.
They stabilised our finances and improved our commercial side to some extent. Credit to them for that. But there has been precious little from them on the football side. Their idea of a statement was
Jack Grealish on loan. Last summer was an unprepared mess. They could point to some mitigating circumstances then (their competent professionals were still on gardening leave), but they'll have no such mitigations this summer. No, the progress of a World Cup that everyone has been planning for since 2022 does not make it a "difficult" market.
I have little faith in these guys as they seem to think the likes of Kinnear and
Moyes are good enough for us. By the end of June, any last vestiges of hope will have been extinguished or rekindled. We will know how the market is likely to go by that point - and who is dominating our recruitment. If it's Moyes, abandon ship.