None of that means anything to me. Don't care about image or brand name.
Sell it to me, what benefits (other than name) does it have over other machines.
If it has any that is
User Interface, very simple to use. Oh and the new Genius feature is excellent. Pick a song, preferably one bought and not ripped from some crayzee geeerman site, click Genius and Voila, you have a playlist based on your one selection. I have been using it for about a week now as its brand new, and apart from one or two tracks, it gets it pretty well spot on, even hearing songs that I have never heard before. You know, album fillers that turn out to be gems.
Its all to do with algorithms and stuff, complicated maths, but it works. That's one thing that sells it to me.
Two, obviously if you get the iPhone, you have a phone plus many more features too.
Capacity, which is good.
I'll be honest with you, I don't know what to compare against really, as I have no first hand knowledge. But if past product is to be compared I would always go with an Apple product, because it doesn't complicate stuff, it gives you what you need without all the bollocks that seem to attach itself to Microsoft products.
You know when you open up a Microsoft browser, or Word application, and you get all kinds of popups, help things, notifications. Its like [Poor language removed] off, stop getting in the way of me doing what I need to do. Its fairly simple but effective way of producing a product that just does what it says without trying to make more money out of you.
Or think of it like this.
How many really intelligent people are there on the planet? And how many are just sheep followers? (red [Poor language removed] fans need not apply, we already know). Well millions of people get Microsoft products, why? because everyone else does. They are poor quality copycats. End of story. Those who know what great software is, what great design is, what great interface and user experience is, go for Apple. Some still cling on to Windows and try to make it better than what it is, but its like putting a silk hat on a pig.
Rant over. Get an iPod nano, start small, little expense, little risk. Maximum pleasure.