Where's the Money goes - Elstone reply to fans taken from EFC OS

[BoysInBlue]

Where's Elstone's plan to improve matters?
Where's his ideas to improve revenue streams?
Where's his vow to improve our commercial activity?
Why does the vast majority of Everton's commercial revenue still come from tv?

Yet again there is still no PLAN on how to tackle the issues at our club.

It's all very well deciding to suddenly be Mr Frank with all the finances (though still not revealing the answers to the key questions), after the local paper finally decides to grow a set and criticise how the club is run.

Having a pop at the people not turning up and thus trying to use emotional blackmail is not going to work.

Crying, "Aw you nasty Evertonians, we haven't got a pot to piss in and now you're not turning up any more, this is so unfair!! It's all your fault!!!" and doing a Kevin The Teenager strop isn't going to cut it.

The elephant in the room is being ignored and until attention is paid to it, it is simply going to get bigger and bigger.

I should also mention his claim too that he spent 'almost two hours before the Swansea game with representatives of the Shareholders' Association answering questions on the Accounts' when no one seems to know of any shareholders who attended such a meeting. It certainly wasn't a general meeting, open to all shareholders, as an AGM would be. It would be fantastic if anyone attended this mystery meeting (I'm sure it really did take place) were to come forward and explain a little about what was discussed and what questions they asked.

 

[billycopper]

Over the last 5 years he says that turnover has increased by £31m (60%) to £82m and wages by £20m (53%) to £58m. So our improved revenue covers the growing wage bill and leaves an £11m surplus.

 

[davek]

Where's Elstone's plan to improve matters?
Where's his ideas to improve revenue streams?
Where's his vow to improve our commercial activity?
Why does the vast majority of Everton's commercial revenue still come from tv?

Yet again there is still no PLAN on how to tackle the issues at our club.

It's all very well deciding to suddenly be Mr Frank with all the finances (though still not revealing the answers to the key questions), after the local paper finally decides to grow a set and criticise how the club is run.

Having a pop at the people not turning up and thus trying to use emotional blackmail is not going to work.

Crying, "Aw you nasty Evertonians, we haven't got a pot to piss in and now you're not turning up any more, this is so unfair!! It's all your fault!!!" and doing a Kevin The Teenager strop isn't going to cut it.

The elephant in the room is being ignored and until attention is paid to it, it is simply going to get bigger and bigger.

I should also mention his claim too that he spent 'almost two hours before the Swansea game with representatives of the Shareholders' Association answering questions on the Accounts' when no one seems to know of any shareholders who attended such a meeting. It certainly wasn't a general meeting, open to all shareholders, as an AGM would be. It would be fantastic if anyone attended this mystery meeting (I'm sure it really did take place) were to come forward and explain a little about what was discussed and what questions they asked.

Maybe the shareholders association he referred to was made up of the three people that own over two-thirds of the club?! I bet he got a standing ovation from them.

 

[kenada_blue]

That is complete nonsense. Villa have made LOSES ever since Lerner took over.

circa £35 million LOSES in 2010. Will be in the region of £10m-£20m LOSES for 2011.

Don't push it lid.

Who said about what they lost? I was talking about how much turnover they make, how much the club earns. Weren't they in the top 20 in Europe for revenue according to the last Deloitte report?

Commercially they make more than us, dunno about gate receipts.

They have big losses. But you saying they dont bring in money?
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[Matt Damon]

Who said about what they lost? I was talking about how much turnover they make, how much the club earns. Weren't they in the top 20 in Europe for revenue according to the last Deloitte report?

Commercially they make more than us, dunno about gate receipts.

They have big losses. But you saying they dont bring in money?
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Only when they sell.

And they still have never made a profit since Lerner has been there.

No they don't bring in the money. You don't lose £35million in a season by being good at what you do. And you don't lose £140million in four years with NOTHING to show for it except a whopping great debt either.

 

[kenada_blue]

Only when they sell.

And they still have never made a profit since Lerner has been there.

No they don't bring in the money. You don't lose £35million in a season by being good at what you do.

Of course. But as a club and the money they take IN, they make more than us be in commercially, players sold, gate receipts etc.

Which is why, brushing aside the clubs losses, as a business with assets and a big ground in a massive city, selling the club on would not be a hard sell (depending on price etc), going back to the point that the owners wouldnt just jump ship without buyers in place.

 

[Matt Damon]

Of course. But as a club and the money they take IN, they make more than us be in commercially, players sold, gate receipts etc.

Which is why, brushing aside the clubs losses, as a business with assets and a big ground in a massive city, selling the club on would not be a hard sell (depending on price etc), going back to the point that the owners wouldnt just jump ship without buyers in place.

THEY wont bring in the same amount this year - they're out of Europe and their ticket revenue is down 7% ! (they lost 6000 season tickets), they only got 31000 for a Midlands derby.

They'll be lucky to match us this year even with player sales taken into account.

I know what I am talking about here lid.

 

[kenada_blue]

THEY wont bring in the same amount this year - they're out of Europe and their ticket revenue is down 7% ! (they lost 6000 season tickets), they only got 31000 for a Midlands derby.

They'll be lucky to match us this year even with player sales taken into account.

I know what I am talking about here lid.

Stop being a bell with the kiss off lines on the posts. I tried being sensible.

Bottom line then - There's still the past history that they can bring in money, a fair chunk of it. They wont be hard to sell off. They make/can make more money than us. They just lose a **** load.

This is hypothetical, not a case of it going to happen.

Leave it.

 

[Reidy's Bottle Of Grecian]

Ah well, he'll be inviting us to renew early in about 6 weeks, can't see S.T's going up as loads would tell them to stuff off.

 

[Matt Damon]

Stop being a bell with the kiss off lines on the posts. I tried being sensible.

Bottom line then - There's still the past history that they can bring in money, a fair chunk of it. They wont be hard to sell off. They make/can make more money than us. They just lose a **** load.

This is hypothetical, not a case of it going to happen.

Leave it.

No on all counts. Since they now have 5 times our debt.

Whereas we've not improved infrastructure and therefore have a proportionally greater earning potential.

 

[mawders]

I thought it was fantastic. I don't think any other club has ever given financial details so transparent. He's making an effort, unlike the rest of the prats.

The "sabotage" he is talking about is the small scale match boycotting that is apparent on forums and social networking sites. I doubt he is talking about anything organised.

If he calls 4-5m payments to the mortgage relatively small, ask why? What payments do other clubs make towards their borrowings each season?

Arsenal: 19m
Aston Villa: 5m
Bolton: 5m
Fulham: 2m
Liverpool: 18m
Man City: 4m
Man United: Er... 107m
Tottenham: 6m

It looks big for us because we haven't two bob to rub together but for a club that finishes 7th it's obviously not out of the ordinary.

At least we're not United.

yeah, at least we are not a multi-billion firm able to relatively comfortably support a 100m a year mortgage while still spending squillions on players! At least we not Bolton, with 100M of debt and going down by the looks of things.

It looks bad for us because it IS bad for us. We finished higher in the league because of good players and a good managerand other teams were worse than us...however, the good players are getting older, the good manager has ran out of ideas and the other teams have caught up and gone passed us. We are on the slide now, without a pot to p1ss in.

However, its not all bad. We have Baines, Felli, Barkley, Rodwell, Duffy, Coleman, Velios and now Gibson who can form the spine of the new team. Howard and Jags still have good years left in them and if we can tie down drenthe then I think we are not too far away from a first XI that can push on.

But there is still no getting away from the fact that Elstone is a hideous little tw@t who thinks he can harp on about this and that, and send not very well concealed bullets ****ging off the fans.

 

[Elong]

If I've read that right, the bit that worries me most is we have to have a net sale of 5mil on players every year to stay afloat if current revenue/expenses stay the same. And it will get higher as we finish lower down the table and earn less prizemoney, have less people paying money to watch the game etc.

Once the slide starts, it will be faster and faster.

 

[Greek Fisherman]

Hats off to Elstone for putting this together, very comprehensive. Bill kenwright has taken the club as far forward as he can and needs to move on immediately.

We need to keep Rodwell and Barkley at all costs and that will only happen under new ownership.

 

[Tennessee Blue Mike]

Hats off to Elstone for putting this together, very comprehensive. Bill kenwright has taken the club as far forward as he can and needs to move on immediately.

We need to keep Rodwell and Barkley at all costs and that will only happen under new ownership.

They are our most marketable assets. If new investment doesn't come into play soon expect one or both gone within the next two years.

 

[Carl J]

So basicaly what he is saying, is for the foreseable future we will have too sell 1 of our players for around 5 mil+ every season just to break even, and as we have no assets whatsoever apart from the players I can't see anything changing.