You've just basically described Shaqiri. Maybe we wanted to pull the same trick we did with Deulofeu and Lukaku - loan only, wait and see first.
You seem to think we were hanging our hat on him and desperate as all hell to sign him and we've been so pathetic we've lost out to Stoke in a straight race. Sorry, to me that's just utterly implausible.
I believe what I have read, that being we wanted him.
Anyway, he has gone. In the great scheme of things I am sure he would not have changed us into a CL team, so no real damage done. My main point though being that if he was a primary target of the boss, we are now onto target number ## insert your own number, as we were apparently in for Payet too.
But, if you insist we were in for neither, that's up to your assumptions, you arent going to convince me and likewise.