I actually quite like Chang
Don't get me wrong, it's no Coors Light, but I still enjoy it
You don't use Parliament Station do you?I go around Melbourne a lot in my Everton jacket with Chang across my back, and I'd have to fork out for a new one.
Chang sponsor us to raise their profile, not in Thailand but in other countries. Chang is already a huge brand in Thailand and one of the 2 main beers. Thais do seem to prefer Singha though, as the Chang in Thailand is very strong.
By having pictures of Ryan Giggs instead of Fellaini on a Bangkok building, Chang are not letting us down in any way as that is not the purpose of their sponsorship.
And to put it in a bit of context, when I first went to Thailand 8 years ago, none of the market stalls had an Everton top, but when I went back about 3 years ago round about half did. So I would say our profile has definitely improved
Can't
Have
A
New
Ground
To be honest when we started to be sponsored by Chang, I had never heard of them and I thought that they were going to use us to expand their brand across th uk and then worldwide.
But I think it's about 9 years now since Chang started their sponsorship deal with us and I still only see it occasionally in Thai restaurants or on special offer in supermarkets. They must be getting something out of it in the Asian markets though....
It doesn't bother me who sponsors the team really, just as long as the club get the best deal. Obviously it would be cool if they had a premium brand like Jaguar, rather than a value brand like Aldi
You don't use Parliament Station do you?
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