He enjoys life in the North West and life at Everton. Despite only being ‘borrowed’ he has thrown himself into community activities. A heartwarming recent video showed him interacting naturally – albeit lying face down on the physio’s table – with a delighted group from the club’s down syndrome team.
‘If you ask him to come for an hour he’s there for two,’ one insider explained. ‘If you ask him to do two activities he’s doing four or five – he’s absolutely in his element.’
Moyes was at the centre of the move for Grealish. He tends to be at the centre of everything. Those inside the dressing room say his message all season has been that Europe should be the target. His view of Everton is that its rightful place is among the country’s elite.
This summer there will be sufficient funds to bring in four or five first-team ready players and the profile will shift slightly to those with more experience. That may not necessarily be in the Premier League but Moyes’s blueprint is clear. He wants players he can trust, whose work rate cannot be questioned.
There is an acceptance that a new striker is a priority area, and much of the focus will be around ensuring next season he has more firepower at his disposal, although the recent upturns in the form of Thierno Barry and Beto have not gone unnoticed. The hope is to replicate what Brentford have done with Igor Thiago, a £30m signing from Club Brugge who has scored 19 goals in 31 Premier League starts this season.
The analytics and recruitment company that the Friedkins bought, which serves both Everton and sister club Roma, will earn its corn. Much emphasis will be placed on a golden metric it operates, which delivers a probability of how well a player from overseas will adapt to the Premier League based on a series of indicators.
When all of the filters are applied and the shortlists drawn up, it will be over to Moyes to run his own checks. These tend to be around the intangibles, such as character, desire and dressing room fit.
That dressing room already subscribes to the ‘no d**kheads’ policy made famous by the All Blacks, with the likes of James Tarkowski, Seamus Coleman and Jordan Pickford ensuring nobody gets above their station.
With a new pool of talent to target, Everton will be ‘more aggressive’, according to those who know. The Premier League’s switch to squad cost to revenue ratio will assist, given the upturn commercially.
Despite what has happened since at Manchester United, some may wonder if Moyes is the man to oversee this step to the next level. There are no such concerns within the club.
The view is that, while the 62-year-old Scot has made a name for himself by leading teams to safety and beyond, the opportunity to build something long-term has been elusive since he first departed Everton to go to Old Trafford, and that he is not only the right man for the job but the perfect man for the job.
The club’s famous academy has also been earmarked for improvement. Internally, there is a view that the well has been allowed to run dry and that the conveyor belt has slowed. When a club is struggling to pay its bills, as Everton was at the fag end of the Farhad Moshiri regime, the academy is often the target for savings.
That is no longer the case. Officials believe that Everton can offer a pathway to the first team above and beyond that provided by their North West rivals. That they can look parents in the eye and tell them that their child has more chance of making it here than anywhere else.
Extra investment has been made. The club believe they were successful in bringing children into the setup at the age of six but were then losing the best of them to perceived bigger rivals when they hit 12.
Nick Cox, formerly Manchester United’s director of academy, is now Everton’s technical director and is influential, but there is an immediate gap to be filled with a dearth of talent coming through behind Harrison Armstrong, a gifted midfielder who has made 13 first-team appearances this season.
As a result, focus will be placed on recruiting players between the ages of 16 to 20. The view is that there are a lot of unhappy parents and a lot of prospects elsewhere who have 14 players blocking their route to the first team at clubs whose strategy is to stockpile talent.
The women’s team is another area for improvement. Attendances have trebled, albeit from a tiny base of around 1,200, since the move to Goodison Park, which is now also the home of the club’s education provision and community arm. The aim is to get attendances to 20,000, but that may well rely on the wider growth of the women’s game.
Ahead of the takeover some, battle-scarred Evertonians wondered if the Friedkins were coming in to flip the business for a quick profit. In reality, they could do that now if they wished.
Football’s most-distressed asset has been turned around. The Americans have, according to those close to them, no intention of cashing in.
Indeed, the view is that they are only getting started. Every game is sold out and there are 20,000 people on the season-ticket waiting list. To them, this feels like the start and not the end. Everton are on the rise.