Just the Keith Harris thread got me thinking. He talks about the need to get 50,000 odd fans into the stadium every other week for revenue purposes.
These are only back of an envelope numbers so figure their fuzzyness, but in the 2007 annual report we earnt £17.1m from gate receipts. We averaged 36,738 for that season, so on gate receipts we earnt around £465 per seat over the season.
Obviously it there are merchandising revenues from match day as well but it's hard to seperate those from non-match day. If we round it up to £20m from match day supporters though it's probably not far out. That works out at £544 per seat over the season.
So, if we go with the optimistic estimate and say average gate goes up by 12,000 to near the 50,000 mark, that will mean an extra £6.5m per season (assuming prices stay roughly the same and no corporate seats etc. - like I said fag packet figures here).
Now, the point I'm trying to make with this post. I don't personally know how many fans we have around the world (maybe someone can fill me in?). But, I do know a few things.
Firstly Man Utd make more money from overseas fans than they do from domestic ones. Secondly you can see from this Comscore report that many of the top teams get more visits to their website from abroad than they do domestically.
Anyway, my point. Lets assume we have 500,000 fans overseas. I suspect it's a lot more than that but I'm being conservative. If we're looking to make roughly £6.5m a season from the new stadium, then to equal that revenue would require us to get an extra £13 a season from each of those people.
Just thought it might put things into perspective and emphasise the fact that we're pissing up the wrong drainpipe with this stadium lark.
These are only back of an envelope numbers so figure their fuzzyness, but in the 2007 annual report we earnt £17.1m from gate receipts. We averaged 36,738 for that season, so on gate receipts we earnt around £465 per seat over the season.
Obviously it there are merchandising revenues from match day as well but it's hard to seperate those from non-match day. If we round it up to £20m from match day supporters though it's probably not far out. That works out at £544 per seat over the season.
So, if we go with the optimistic estimate and say average gate goes up by 12,000 to near the 50,000 mark, that will mean an extra £6.5m per season (assuming prices stay roughly the same and no corporate seats etc. - like I said fag packet figures here).
Now, the point I'm trying to make with this post. I don't personally know how many fans we have around the world (maybe someone can fill me in?). But, I do know a few things.
Firstly Man Utd make more money from overseas fans than they do from domestic ones. Secondly you can see from this Comscore report that many of the top teams get more visits to their website from abroad than they do domestically.
Anyway, my point. Lets assume we have 500,000 fans overseas. I suspect it's a lot more than that but I'm being conservative. If we're looking to make roughly £6.5m a season from the new stadium, then to equal that revenue would require us to get an extra £13 a season from each of those people.
Just thought it might put things into perspective and emphasise the fact that we're pissing up the wrong drainpipe with this stadium lark.
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