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Nothing Will Be The Same: Everton season ticket prices reduced via Royal Blue Mersey

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Rare event when prices go down

The motto for next season seems to be 'Nothing Will Be The Same'. Fans will certainly hope so.

Whether it's the financial clout of the new owner, or the depths of futility being plumbed by this current team, but the net result of all this is that Everton's season tickets are actually going to be cheaper next season. True, dyed-in-the-wool Blues are not going to give up on this team just because Roberto Martinez cannot put out a side that can defend a lead, so we can expect the tickets to sell pretty quickly.

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Image courtesy of Everton FC

In summary, here are the details of the price reduction and other highlights –

  • ALL Adult Season Ticket prices reduced by more than 5%.
  • Junior price age category extended by two years from 16 to 18.
  • Junior Season Tickets reduced by £50 from £199 to £149 in all stands other than the Family Enclosure. Family Enclosure frozen at £149.
  • Young Adult Season Ticket extended up to the age of 22 and priced at £299 in all stands.
  • All Senior (65 and over) Season Tickets reduced to £299 in all stands.
  • Kids' (up to 11) Season Tickets frozen at £95.
  • Adult prices start at just over £22 per game.
  • Concession prices:
    – Up to 11: £5 per game
    – 11 to 18: less than £8 per game
    – Young adults 18-22: less than £16 per game
  • One in four of our current Season Ticket holders is under the age of 22.
  • Season Tickets on sale from Monday 21 March at 8am.

Here is the table listing all the prices –

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Image courtesy of Everton FC

Club Chief Executive Officer Robert Elstone had this to say regarding the pricing structure and changes –


"Throughout the current season, the Premier League has been challenged on pricing decisions. As we have said repeatedly, we endorse such scrutiny. We have listened and we agree. We believe our pricing plan for Season Tickets for 2016/17 clearly demonstrates our commitment to providing value for money and to making the game accessible to the widest possible cross-section of supporters.

"After listening to fans, consulting with our Fans' Forum, considering different options, reviewing budgets and sharing our ideas with the Board, we made the decision to ensure our Season Ticket pricing for 2016/17 offered something for everyone. We were conscious of the substantial uplift in the value of our media rights next season and reflecting how we operate at Everton, not only will we offer significant savings for the majority of our young and senior Evertonians, we will reward all adult Season Ticket holders with a price reduction of one-nineteenth, one free game, and more than £27 off in the Lower Bullens."


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Why Lukaku will win the Golden Boot via Royal Blue Mersey

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Through 28 league games in his third season at Goodison Park, Romelu Lukaku ranks second in the BPL with 18 goals. Here are three reasons why the 22-year-old striker will deliver the first Golden Boot to Everton in the Premier League era.

When Romelu Lukaku scored in the first half on Saturday against West Ham United, he vaulted himself all alone into second in league goals. Jamie Vardy leads with 19, Rom has 18, Harry Kane is third with 17, Sergio Aguero fourth with 16 and Riyad Mahrez has 15.

Despite a slew of preseason factors indicating that Lukaku would figure to be among the Premier League's top scorers, his season hasn't quite gotten the attention you'd think for a young player who seems a near-lock to put up his first 20-goal campaign.

Maybe it's because Everton is mid-table in a crowded table and they can be lost in the shuffle. Maybe it's because the Toffees score a lot, thus Lukaku hasn't accounted for the percentage of goals of say, Odion Ighalo or Harry Kane. Or maybe it's simply because of Leicester City. You know, the club that had 5,000 to 1 preseason title odds who are now in first and boast not one, but two Player of the Year favorites.

So as we start with our reasons of why Lukaku will win the Golden Boot and why everyone else won't, let's start by putting the microscope on the Foxes. By now, we know they can handle it.

The title chase will hinder Mahrez, Vardy's goals

At some point, Leicester manager Claudio Ranieri will start to have one eye on the calendar. And given that the other top title challengers are all prone to having days like this past Wednesday, Leicester may find itself playing several late-April and May fixtures protecting one-goal leads or conceding the occasional goalless draw.

Obviously this will hurt Jamie Vardy and Riyad Mahrez, who both raced up the scorer rankings thanks to a slew of three-goal performances in October, November and December. While Mahrez is your current Player of the Year with 14 goals and 11 assists, Vardy is the Golden Boot favorite with a league-leading 19 already to his credit. While it's scary to think where Vardy could be if he took Leicester's penalties in the first half of the year, conventional wisdom points to a drop off for the Foxes No. 9.

Mahrez will either keep scoring or get injured, either of which would limit Vardy's goal output. This, combined with a likely more conservative Leicester will hinder Vardy from here on out.

Streaky Kane is due for a slump

Despite Harry Kane, currently with 17 goals, being a safe choice to be the top English goalscorer for the next five-plus years, his month-to-month consistency wavers. After coming out of nowhere in early 2015 to win two straight Player of the Month awards, Kane dropped off a bit to close out last season.

This lack of scoring from curiously continued into this season, despite Kane looking much improved all-around. While he and the Spurs got back on track as the weather cooled down, it's worth pointing out that any continued scoring form we see from Kane would easily be the longest such stretch of his young career.

Not since late-90s Michael Owen has an English young player come to prominence and then within two years, won a Golden Boot. This would be the case if Kane won it, but unfortunately, he'll have to wait at least a year to bring White Hart Lane its second Golden Boot in the Premier League.

It's simply Lukaku's time

At just 22, Lukaku has nearly 150 games of league experience under his belt spread across three clubs. In the same season in which he's developed into one of Europe's complete strikers, he's also gotten to play next to his best supporting cast. With the likes of Ross Barkley and Gerard Deulofeu in support, Everton currently has in place one of the best young attacking trios in the Premier League.

The recent Golden Boot winners all had to earn a seat at the table before taking the trophy. The likes of Thierry Henry, Robin van Persie and Sergio Aguero all were well-established, but had to find the right mix of teammates, health and circumstance before being the top scorer.

Lukaku is no different. He and his teammates have developed the needed chemistry and have remained healthy enough to continue to produce goals. And the circumstance? Well the circumstance is that a talented young player finally has enough experience to consistently shred defenses.

He has 18 goals. He's only netted one penalty. He plays for a team that has no trouble scoring. What more is there to argue in favor of Lukaku? Well, there is one thing. I'm embarrassed I didn't mention it sooner.

Everton still have a game in hand.


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Everton Tactics Analysis: How Everton Build and Press via Royal Blue Mersey

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Everton's build-up play has always been thrilling under Roberto Martinez, but their enthusiastic counterattack and inconsistent pressing make it difficult to control games.

As any supporter of a Roberto Martinez side must know, Everton are tactically infuriating. Their helter-skelter 3-1 victory over Aston Villa in midweek was a microcosm of their playing style, and the loss to West Ham United on Saturday the result of the failure to press consistently. They are flowing and deadly in the counterattack, often clever in buildup, yet prone to switching off and overcommitting men forward.

Lopsided Flanks


The first thing to know about Everton, tactically speaking, is that they are intentionally lopsided. Gone are the days of the Pienaar-Baines combination marauding down the left; now Everton lack a conventional left-sided player. Furthermore, until Tom Cleverly’s run of form last month, Martinez continued to field players on the left with little positional discipline. Cleverly and Leon Osman are best at staying wide despite their central midfield instincts. Meanwhile, more goal-oriented players like Kevin Mirallas and Arouna Koné are prone to go hunting for the ball.

Sometimes, the positional awareness of Gareth Barry or James McCarthy can offset Mirallas’ wandering, like in the early stages against Aston Villa. There are several times when Mirallas is caught on the right sideline or too high chasing the ball, but Ross Barkley and Barry do well to hold his position.

This makes life very difficult for Bryan Oviedo. A quick player who likes to get forward and has played in midfield, Oviedo can offer an attacking outlet on the left but rarely do Everton fans get to see it. Look at Oviedo’s average position and passing map against Villa; he cannot push too high and is forced to combine with McCarthy and Barkley.

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Additionally, when you look at the passing map of Oviedo’s counterpart Alan Hutton (Villa’s right wing-back), it becomes how obvious the ease with which teams can get at Everton’s exposed left side. Without Mirallas there to shield him, when Everton turn over possession teams can quickly cycle the ball to go 1v1 with Oviedo. Luckily, Hutton’s crossing was not up to the task on the day.

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Hutton's passes received vs. Everton (via FourFourTwo StatsZone)

Meanwhile, if you enjoy watching Everton, it is probably in part because of their strong right side. Seamus Coleman, used to bombing forward on the overlap, has had to get used to playing with touchline-hugging wingers Aaron Lennon and Gerard Deulofeu but has done so with aplomb. The Irishman loves to play into the feet of Lukaku, as can be seen throughout the Aston Villa game. The Coleman-Lukaku-Lennon combination, bringing in Barkley from the center, is perhaps Everton’s deadliest.

The passing maps confirm what the eye suggests: the top ten passing combinations against Villa included Jagielka to Coleman, Lennon to Coleman, Coleman to Jagielka, McCarthy to Coleman, and Coleman to Lennon. When Coleman gets the ball to his feet, he looks to play to the middle and then get forward. Meanwhile, Oviedo’s attacking involvement is limited to releasing pressure and long (usually unsuccessful) runs behind Villa’s defense.

Build-up Play

Enough has been said about the role of Coleman and Lennon in Everton’s build. However, it all starts at the back. In Ramiro Funes Mori, Everton have a strong ball-playing center back to complement the steel of Jagielka, but it is Barry who often starts the moves. Roberto Martinez’s side sets up in a nominal 4-5-1 to start the game, but when they acquire the ball, the team quickly moves into a more aggressive 3-4-3.

Gareth Barry drops between the center backs and orchestrates play. Although Barry, McCarthy and Barkley are often defensively interchangeable, when Everton have the ball they each have their own role. As Barry pulls underneath, the full-backs charge up the field, while Lennon and Mirallas also push up to make a front trident with Lukaku.

James McCarthy is the cog that keeps Everton running smoothly, a feature that was notably absent during his injured spell. He rarely ventures into the attacking third and acts as a pivot in the middle third, switching the point of attack from side to side. McCarthy is not the one to make the key pass but rather support the attack and act as a pressure release.

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James McCarthy's middle third passes vs. Aston Villa (via FourFourTwo StatsZone)

The job of unlocking defenses and drifting in a free role, as you might expect, usually falls to Ross Barkley. The young Englishman has improved leaps and bounds since first breaking into the spotlight, but on Tuesday some of his weaknesses were on show. Everton supporters are the first to admit that Ross is good for a few boneheaded giveaways every game as he tries a little too much. Aston Villa was one such game, as four of Barkley’s 9 giveaways were inside the Everton half, and 3 were on backwards passes, a devastating form of turnover.

The development of Romelu Lukaku has also given Everton a significant advantage in their build-up play. This season he has grown into his size and strength, improving dramatically in his hold-up play. Coleman and Jagielka in particular like to play into Lukaku’s feet, where he can lay it off to an advancing McCarthy, Barkley or Lennon. The big Belgian serves as an effective release valve for Everton pressure, as he can hold the ball up or run in behind.

Counter Attack and the Possibility of Counter-counters

However, Barkley’s incisiveness on the counter-attack also led to Everton’s second goal. Everton’s counters show a distinct theme: play as an outlet to Lukaku or Barkley with the end goal of releasing Barkley or Lennon to run at defenses. When Everton scored their second, it was through this method precisely: Barkley is released following a corner, and he ran through before slipping in Mirallas, who squared for the on-rushing Lennon to clean up.

The counter-attack also is where Everton’s naivety shows. Martinez has done well since Everton’s pre-Christmas doldrums of tightening things up, but Everton are still perhaps too eager to get forward in large numbers on the counter-attack. When things go wrong, the full-backs can be caught too high up the pitch, and Everton’s control on games like this one can slip as a result of their desire to push the pace.

Pressing

For now, the last thing I want to discuss is the development of Everton’s pressing. One clear tactical theme for Martinez is trapping the other team in their defensive third; the chief instigator of this tactic is Romelu Lukaku. When a ball through to him is overplayed and a defender is forced to chase the ball towards his own net, you can always see Lukaku pointing: telling his teammates to close down the other center backs, urging Barkley, Lennon and later Niasse to push forward and win the ball back.

When done as a team, this works wonderfully. Many top teams employ a high-energy pressing game, and it suits Everton’s tempo. When the whole team does not commit, though, it can lead to devastating counter-attacks. Barry and McCarthy are solid defensively but are often unable to cope with counter-attacks. They struggle to lock down the middle of the park and are forced to retreat.

Tactical Themes for March

These are the main themes of Everton’s tactics: a focus on the right flank and corresponding vulnerability on the left; build-up play through Lukaku, Lennon and Barkley; the rapid counter-attack and subsequent space left open; and the (sometimes successful) development of a pressing game. Here are some tactical developments I have my eye on in the next month:

  1. Experimenting with 3 at the back: during the game against Villa, when Stones came on he seemed to signal to Funes Mori and Jagielka that they would go three at the back. With Stones returning to full fitness, it will be interesting to see if Martinez experiments with fitting Everton’s three center backs into one team as a 3-4-3. Coleman, Oviedo and Baines were born to be wing-backs, as they would be freed from some of their defensive duties. However, this formation would make places for Cleverly and McCarrhy or Barry hard to come by, and all three have had strong seasons.
  2. Where will Oumar Niasse fit in: He fits naturally into a 3-5-2 as a second striker alongside Lukaku, but otherwise we could see him on the left a la Koné, when he’s not giving Lukaku a break. I have not seen much of the Senegalese yet, but he seems to roam like Mirallas or Koné tend to do, leading me to prefer the more stable presence of Tom Cleverly. However, Martinez clearly likes him and has been working to fit him in.
  3. Tighten defensively: So far this season, Everton have scored the most goals from open play of any Premier League team. During the Premier League run-in, I would like to see them become even more defensively disciplined. Whether they commit fewer numbers to the counter-attack or are more committed to team pressing, Martinez will have to show that he can adapt his tactics.


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