All true but look at that season you mentioned. We threw away the first three games (like we are now) because we hadn't sorted out transfers. Then the wheels came off at the end of the season as shown at the Palace home game. It was also a season when the point scoring was extremely high in the prem so perhaps our performance relatively wasn't as good as it looked even if it was a record.
I maintain the position of Everton has to be unless we get further investment as part of the group of nearest challengers to the top 4. For a while this meant best of the rest and the glass ceiling looked impenetrable. That has changed now and you have Spurs and Liverpool on the outside looking in. Considering that before last season we had finished ahead of both of those sides 2 out of 3 seasons then we should absolutely be in that group challenging. That way if, like last season, someone like United are having a poor season, you can be in place to strike. Being 11th not even in the conversation is not acceptable. Fine, maybe a good manager (like Moyes was) would have us in the top 6 of this league, 7th at the very worst absolutely no problem. 30 mill striker up front 3/4 of England's defence, midfield prodigies and genuine class attackers like Mirallas, this team should be nowhere near 11th. Martinez like the board is managing a decline in expectations. Remember when Moyes got lambasted for even suggesting 7th was a decent performance? Now half the fan base would love the much derided 7th place trophy. We should be aiming higher. A good manager would have us top 6 last season. A very good manager would have had us top 4.