Hinchcliffe's Corner
Player Valuation: £50m
The margins at store level are low, 5-10% on dry goods lines, fresh foods anywhere from 20-50% however they are more labour intensive (qualified butchers, bakers etc). Where they make their money is not at store level, but at head office, where suppliers have to give them all sorts of up front cash to have their product on shelf. For example, charging tens of thousands of pounds just to be allowed to feature in one of their advertising spots. The bureaucracy in these big chain supermarkets is extraordinary too by the way.These sort of stat's are wheeled out by the supermarkets and their apologist's A LOT.
Firstly, that's how they choose to publicise their profit.
Secondly, they make tens, if not hundreds of percent profit on fresh produce. You know, the healthy stuff that maybe ought to be encouraged more. What brings their overall profit margin down drastically is the corporate and UHP goods, where they very well may not make a one pc margin. Obviously it's up to them how they do this, but I do feel it's rather wrong that those eating predominantly healthy food (and farmers) are effectively subsidising the corporate junk.
So no, I'm not crying for the supermarkets and their alleged slim profit margin.
