Cazoo to replace Sportpesa

[GwladysBlue]

To "mix with the big boys" you have to get there first.

Why would anyone want to sponsor a club who isn't one of the top clubs?

You can moan all you want (and you do!) but what are you suggesting happens instead then? Demand that someone sponsors us?

A big company does not want to sponsor us big money because we are not a big club at present. If we manage to become a big club again by winning stuff the big sponsors will come.

Its not that hard to understand is it?

To become a big club you need to associate with big brands. Smaller clubs than us are gaining more exposure by having Nike kits, for example, than we are with some jarg make no one in Liverpool would be caught dead wearing.

Our main kit sponsor had 600 Twitter followers today which sums up what a shabby brand we have just attached ourselves to and before you claim followers on social media isn’t important, it is.

 

[Blues Harp]

Their adverts are unbearable

Perhaps when we are losing at home we will all be able to disappear down the back of our seats and return when we score the winner.

 

[blue to the bone]

Heard they deal is a big help in securing the transfer of James Rodriguez.
They have thrown in a nice vauxhall corsa with low mileage and a new timing belt.

 

[hirons11]

Heard they deal is a big help in securing the transfer of James Rodriguez.
They have thrown in a nice vauxhall corsa with low mileage and a new timing belt.

Mats and flaps? Full tank? Low rent Everton at it again.

 

[Dymak]

Because of FFP owners can’t just throw money at clubs. Thanks to Koeman/Walsh Allardyce and Silva their wasteful in the market has handicapped Ancelotti and whoever bankrolls the club in in the current market.

Again, you're making an excuse to fit a fantasy. If FFP really was the reason for Usmanov’s relatively small investment given his humongous wealth, the shirt sponsorship would have been a great opportunity to pump money into the club.

 

[Dymak]

Maybe he is going to take a spot on the board and shirt sponsorship is a conflict of interest.

Yeah, maybe. Maybe not.

 

[ToffeeDevil]

Hired a world class manager and become associated with Usmanov?

It's putting lipstick on a pig in a way, unless the on field product is good, it doesn't matter if you inject a world class manager and investor into our management, the team could still play like crap and not bring in enough revenue to be worth being a shirt sponsor. We have to make Europe before cazoos contract is up, at least, or we'll have another no name sponsor come 2023

 

[ToffeeDevil]

To be fair, said company is run by the same guy that built Zoopla up from nothing to a company worth a billion or so.

Guy is probably just trying to get this company out there, and is making a gamble of sorts investing in us. Hopefully we can make a good partnership and he reups in a few years for a better contract. We'll see

 

[Moomin]

It's a new company only founded in 2018, the owner has had two successful companies,LoveFilm that he sold for 200 mill to Amazon and Zoopla that he sold for 1 bill. Proper 'limited ambition' having a very successful businessman involved with the club isn't it?

Yeah, but can he defend corners??

 

[DanB90]

Take your £10mil a season and sling your hook you bleedin no mark!!!

 

[BlueStevie35]

To become a big club you need to associate with big brands. Smaller clubs than us are gaining more exposure by having Nike kits, for example, than we are with some jarg make no one in Liverpool would be caught dead wearing.

Our main kit sponsor had 600 Twitter followers today which sums up what a shabby brand we have just attached ourselves to and before you claim followers on social media isn’t important, it is.

Smaller clubs that have Nike are way down their totem pole of teams, with cookie cutter template kits, we didn’t exactly push units when we ourselves had Nike years back

Yes the new sponsor have low social media presence but the guy who runs it is no mug in the business game, Love Film was a major rival to Netflix when they were both in the home rental game and Zoopla is one of the biggest online property developers. Cazoo are relatively fresh but have had tv advertising and see it as a massive opportunity for themselves to associate with us to boost their profile as the league is such a global brand

Hummel aren’t exactly a no mark brand either, they’ve designed some of the best know football kits and even some of their modern kits are better than the cookie cutter Nike and Adidas designs

 

[ForeverBlue92]

This part is interesting: "The difference with the Cazoo deal is it does not include the Everton Women’s team or academy sides, enabling Everton to pursue alternative partners beyond the men's senior squad."

Maybe a less obvious way to get more Uzzy money into the club through those two.

That and the sleeve sponser - add around £10 million for all those and its essentially like doubling your shirt sponser.

Would make sense if we did do that with USM.

 

[TyphooToffee]

Up the Cazoo’s

Sounds like the name of a river. As long as we're not up the Cazoo without a paddle next season, I'm in

 

[Brownie]

 

[bitter-no-better]

So the Esk is ITK after all. "Cazoo is ours"