I like football kits in general and always want Everton to have decent ones because I want the club's image to be as good as possible. I don't buy them because they don't do them for the types of men who look like they play darts.
This kit from the picture we've seen is a bit underwhelming. Not a bad one. We've seen some stinkers and this doesn't look like one of them. It just looks a bit dull.
The full kit may turn a few around though. There's nothing wrong with caring about what the kits look like. Everyone loves to tell everyone else that they're being an Evertonian wrong.
Some of the shouts of an unimpressive kit having an impact on attracting players or team performance though? Most are joking but the ones who aren't, that's a bit far fetched.
If the sales are poor the club take note for next time around, same as every other year.