I think
@blueblue has absolutely nailed this post. If you listen to Kopites they are the absolute height of ignorance while the media seem unaware of the changes that have already happened. Unfortunately it has meant certain blues are also underplaying what his intentions are.
He hasn't done what most wealthy owners do and look to make a huge point and brief the press on it. It's not bad thing for us as it means we can go under the radar for longer (which will be of benefit) and I think it shows a more professional approach. When City's owners first arrived they brought in Robinho who turned out a complete flop but they obviously wanted to make a statement. They gave the press what they wanted, which was column inches and a new exciting story.
I don't think Moshiri will operate in that way and I don't think Everton fans would want him too. What we do will be understated but by the end of the summer the more astute journalists will start to be aware of what's going on. This may well lead to bitterness and anger as much as respect and admiration by the way.
It's fascinating watching the Koeman acquisition. None of them can really understand it. They all seem a bit baffled as to why a guy has left a side who were 6th for a side who were 11th. Nobody is asking "well why is it that Koeman has gone back on his promises?" and perhaps considering that maybe what he was being offered at Everton goes far beyond anything a side like Southampton can give him. Instead the chorus of Judas and insinuation of greed will be presented with Koeman presented as a greedy selfish individual.
The money doesn't explain it, 6 million pounds (which is reported by the same press) I suspect will be a little high, certainly as a basic maybe he has so with bonuses. He could get that and more at Arsenal or Barca who were both very interested in him. That's not to say the money isn't nice but there is more to it than that. You can surmise this by the fact Emery was willing to speak to us, Mourinho's people met us, De Boer was pleading for the job and Moyes was turning down about every opportunity he had for a chance of an interview.
There is clearly more going on behind the scenes. They have tightened up on leaks and the press aren't privy to a lot of it and even if they were I doubt they'd report it as it's not "clickbait" in the same way City were when they bought Robinho, put "welcome to Manchester" signs up fro Tevez etc. Our acquisition will be done in a quiet professional manner as Moores did beforehand.
The posts from ITK people that there is more ambition/support/money available than even the most optimistic of fans are making out seems about spot on. How that's the case I'm not sure. Moshiri runs his personal affairs how he is running Everton, in a professional, dignified and ultimately quite guarded way. It could well be the estimate of 1.9 billion personal fortune (already acknowledged to be very cautious and low) as way out. It could be that others are coming on board or may be financing things behind closed doors or that someone like Usmanov may be poised to move. However it's very clear there is a lot more to it than meets the eye.