He needs to secure a baseline level of effort from the whole team in every game. We just haven't had that. And consequences for players that don't or won't live up to that.
Then with the DoF set to the task of overhauling the squad which will take several seasons. In footballing terms I've always asked for the same thing, visible improvement year on year and some clarity on what the objectives are.
It all depends on sound recruitment. Without that it's pointless. This will be a huge test for Lampard but it's Thelwell that should be left get on with it.
We also need boardroom change though. This lot have had us standing on the edge of the abyss. They are not fit to take us forward.