£40m a season in sponsorships seems very high for what we'll be able to attract.
A stadium after 3 years is (imho) pie in the sky - not to say it won't happen at all, but not in 36 months
£100m player trading is very much on the high end of what we could realistically hope for in the timescale.
Not to mention 3yrs out of 5 qualifying for the CL!!
40m in COMMERCIAL and sponsorship is very much at the lower end of the scale.
Im not saying we are gonna be at their levels, but just to compare that figure to our "peers".
Figures from 2014.
Arse
Commercial £59m
Retail£18m
Chelsea
Commercial £114m
Vermin
Commercial activities £104m
City
Commercial activities £166m
United
Commercial activities £189m
Spurs
All commercial activities £56m
Us
Sponsorship, advertising and merchandise£8m
Catering & other commercial£4m