I'm all for the development and promotion of the women's game in this country but there are hard facts to appreciate. It's not the USA where women's 'soccer' is the only 'soccer' that's really watched. There it's a minority interest dwarfed by the big American sports the NFL, basketball, baseball and even ice hockey, but undoubtedly women's soccer attracts more attention than over here.
Here the women's game can attract big crowds but only when a large percentage of tickets are either free or concessionary and only for the show piece games. The simple fact is that we live in an age of entertainment choice and the run of the mill league games attract sparse crowds in tiny grounds - it's growing but tiny, any wage increases aren't justified by the attendances or entertainment given. It shouldn't be compared to the standard of the men's game but in an age of choice, people make those choices and the men's game is a vastly superior product, more entertaining, greater skill allied to physical power. The standard of goalkeeping is s huge difference because of basic anatomy, men are generally taller and fill the goal better.
Entertainment value is often measured through attendances at games and TV viewer ratings. TV ratings are the way forward as the more exposure the more watch, and sky pay buttons for the rights so it's a win:win for them. Tbh it's an entertainment I wouldn't choose to watch because I have the choice and there's usually something far better on another channel.