They crave adoration mate, despite their 'we don't care what everyone thinks of us' rhetoric. If they win the league they will be loathed even more by the majority of fans as they will be utterly graceless about it. They desperately want everyone to love and respect them, and they will hate it when the holy grail doesn't deliver that for them. It'll eat away at their empty souls.The way they make out they’re the worlds most hated ‘and they love it’ despite all the refs and media pushing for them!