Efcjake
All the awards
Market penetration refers to how many people in the market are aware of the product. 89% suggests the only Canadians unaware of it were either born recently or will be dying recently.So the takeaway is 5% own BTC and this figure has remained pretty much constant for the 3 most recent years in this study. Does this sound like peak market penetration to you?
Love the way you missed out 'educated' and 'high household income' from that line. Young, well educated men with a lot of disposable income choose to invest in risky, speculative assets, what a massive surprise that is...
The fact that the ownership percentages haven't increased as more people became aware of the product tells you that even though more people are aware of the product they aren't buying it, like I suggested originally.









