The identify paradox: modern club or traditional institution looking out for the fans and community?


I would love there to be a middle ground somewhere but I can see us slowly moving towards becoming a business. That is ultimately the price to pay for success.

If we were to win a trophy in the next few years it would probably slow the complaints about the price of football... when you factor in the dross that we have seen the last few years it doesn't help.

But regardless of were we have come from, the community and charity aspect of the club does seem to continue to be of a higher standard that most.
 
I've noticed a theme amongst threads on here, the tension between the desire to not be run like a clown show and the sharp edge of acting like a hard nosed business, like the current big boys.

It creates a bit of a paradox. On one hand, the wish to be a big player and restore former glories. On the other, the club acting like certain other commerce hungry teams and doing things that actually feel uncomfortable. That we sometimes mock other clubs for.

With every instance of £6 or £7 pints, £650 seats for Sunderland games, or renaming the new stadium is the slow move from, well, the club rooted in its community and showing respect to its fanbase.

Where do you stand? Is this a necessary evil to fund the squad and compete? Going too far? Or do you wish to find a pragmatic middle ground?
It's either be a big club - with all the extra cost, opportunity and expectation of success that brings - or embrace The Championship as a fallen throwback.

ToffeeTV are still insisting that "going the match" is not event. They are going to struggle with this...

On the upside, this will place the kinds of demands on our new overlords that Kenwright masterfully batted away for decades. As he kept us as his own personal benevolent charity (with none of the expense of top facilities or success), he was no under no real pressure to have us punch our weight. These Americans are and will be. You can't charge a fortune for The Dychey and Woany Show featuring "the Duke" and Jack Harrison.
 

We are at a crossroads and have to decide whether we follow the well trodden path of other commercially focused football clubs or opt for a hybrid approach which reflects our origins,ethos,community as well as being more commercial but not rapaciously so.
cf: LFC and MUFC

We can learn from other clubs on what works commercially but also ensure we don’t introduce cynical money raising policies that really irk loyal supporters. If we try to screw every penny out of supporters then it will be a real own goal by the club’s leadership.

Until we actually win something and be challenging on a more consistent basis there will be a ceiling to our revenues and do we think we will ever match LFCs anyway?

The club need to really drive the local aspect of Everton and it’s rightful place in the history of football and the City of Liverpool.We need to be bold and reclaim the City as our home and aspire to be the club of the people of the City.
Evertonians have a responsibility to challenge and demand more from the Club’s executive management and Board a bit more assertively than we do currently and not just complaining on message boards.

If we lose that local connection and become a destination for increasing number of tourist fans then we will have sacrificed the passion and spirit that has saved us from perilously disastrous outcomes in favour of fleeting and unpredictable commercial revenues that will reduce quickly if expectations are not met on the pitch.

The winds of change are blowing through Bramley Moore but we don’t know yet where they will take us.
 
There's indeed a real risk of a disconnect between a section of fans over the coming seasons.
It's inevitable. Some sections of the local fanbase will be "transitioned" out by pricing to be replaced by a more affluent global fanbase. That will be the price of success in a globalised league with global owners, managers, players...and fans. It happened to the other three groups already (more foreign players meant fewer top spots for English, Scottish, Welsh, and Northern Irish players and only the very best maintained their status).

It reminds me of the immigration argument. People want all the cheap foreign imports, want foreigners to man their factories, want foreigners to do the jobs they won't, and want foreign nurses to maintain their health system, but resent the idea that these people might want their families to live with them here while they do their necessary jobs. Can't have it every way, lads.
 
Fan's are going to be so important this season in making the HD feel like home, understand frustrations but need to be careful imo to not let this dampen the good feeling around the club atm. We've all been asking for us to be run like a modern football club for ages, so I'm a little bit disappointed (if not surprised) at the amount of incredulous reactions to the increased monetisation of fans.

Hard to know what people expected moving into the new ground, money to change the fortunes of this club aren't coming from putting on a few musical events in the off season. The club needs to be bringing in a lot more money from basically every possible avenue.

Get that there's older fans who are used to things being a certain way, and I do genuinely feel for them becuase football has changed so much and not for the better. If you care about the club though and you want younger fans to get to have the experience of seeing Everton be a top team competing for trophies, unfortunately this is what we need to do. Just look at the commercial power of our competition in the RS, Spurs, Utd etc.

Tldr - You can hate it and that's completely fair enough but if you can't stomach it it's probably time to find a new sport.
 

When fans defend us having the highest beer prices in the league and say its " Event " prices and what they pay at Wimbledon you know the game has gone from the working class.

Can see in a few years that the crowd will be full of people taking selfies for their instagram accounts.
1992 called and wants its breakaway and new European Cup format back...
 
Modernise or die sums it up well, without this move we'd over time become a larger version of Sheffield Wednesday, a traditional side with an old ground that is slowly decaying

I'd argue that our failure to modernise in the 90s meant we lost our place in the "big 5", ironically to Chelsea who were a no mark side with Neanderthal fan base but who modernised massively and rebuilt their stadium, attracted investment and won trophies

Our second failure to secure the move to kings Dock set up back even further and the revenue gap in the PL is now even bigger

But this stadium gives us the opportunity to try and start competing again but it does come with a lot of changes

For me I just want to experience what palace and Newcastle had and win something, I think winning consistently is so hard with revenue from the "revenue 6" and PSR controlling tier 2 sides from encroaching on that
 

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