Farhad Moshiri

7+ Years On... Your Verdict On Farhad Moshiri

  • Pleased

    Votes: 110 7.8%
  • Disappointed

    Votes: 1,298 92.2%

  • Total voters
    1,408
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Phew, think I got off lightly there.

And yet so modest with them.

I think the mods have spoken @Bruce Wayne , as have I therefore I shall remain on topic of Moshiri:



Someone with his portfolio will use a network of consultants that he uses to fulfil specific tasks and needs within the businesses he has an interest in. He therefore does not need to be actively involved as everything is done by proxy. His votes/decisions are made by an intermediary. Often someone with specialised knowledge of an industry or skills needed.

I've done this myself and/or appointed other people to do the same as an investor.

Its not hard to comprehend.

What it says - and as @The Esk has posted numerous times - it is a good sign that outside real-world commercial knowledge is being brought into the business.

Rather than using Bill Kenwright's limited network that has yielded pathetic commercial results over the past decade. Increasingly so as we are being left behind.

That is the point.
 

Just going back to the role that Alexander Ryazantsev has to perform, first and foremost as a Director of Everton Football Club Company Limited he has a statutory duty to the company, not to any individual shareholder or group of shareholders. In addition he is charged with applying independent judgement rather than representing the major shareholder.

So whilst his inclusion on the board is at the request/demand of Moshiri when negotiating his purchase of shares, from a strictly legal perspective he cannot exercise favour for Moshiri at the expense of other shareholders.
 
@Bruce Wayne
@bizzaro you are without doubt the most idiotic poster on any matters legal or otherwise connected to business on this thread. Not only do you talk rubbish, even when you are proven to be wrong, you persevere which is either narcissism or stupidity.

Your sycophancy regarding the esk is cringe-worthy - I respect the him, but I will challenge him if I believe him to be incorrect or debate sensibly if I have a different stance.

by the way, you cannot have a proxy director, a director and all the attendant responsibilities are vested in the person appointed to the office.

I don't have to make claims or justify myself in any way, but in 30 years of accountancy, on-shore and offshore, I have never come across anyone who is in business but is so consistently and catastrophically wrong.

Wow.
 
Just going back to the role that Alexander Ryazantsev has to perform, first and foremost as a Director of Everton Football Club Company Limited he has a statutory duty to the company, not to any individual shareholder or group of shareholders. In addition he is charged with applying independent judgement rather than representing the major shareholder.

So whilst his inclusion on the board is at the request/demand of Moshiri when negotiating his purchase of shares, from a strictly legal perspective he cannot exercise favour for Moshiri at the expense of other shareholders.

Any management consultant (acting by proxy) has to comply with the law.

Thats a given Esk.

However he's clearly a management consultant brought in by Moshiri. To achieve Moshiri's aims for the business in which he is the major shareholder and soon to be majority shareholder. In general those aims should be the same as all shareholders aims:

Improve the business.
 
Top tier sports business defies many normal economic rules because there is always access to capital & the commercial deals rely heavily on those lovely intangibles like brand visibility & reputation. In short money flows. In the top tier deals like the kitbag one make little sense as they restrict growth.

Unfortunately we are not operating in the top tier as shown by our relationships with Chang and Umbro. The elimination of risk has been more vital for us. The rather disappointing pre-season tournament is a harsh reality check on our decline in the last 3 years. We have travelled a long way back from Juventus & Real Madrid!

The combination of the new tv deal and the arrival of Moshiri are potentially game changing. We can try to aim higher commercially and take more risks. How well it works will depend mainly on how we do on the pitch. Moshiri influences that through the selection of manager and investment in the squad but we all know money is not a guarantee of performance.

A new stadium helps but now more from a reputation/glamour impact making us more attractive on commercial deals and potentially additional non-football use. Match day revenues are less important than they were compared to tv and sponsorship and there will be continuing downward pressure on ticket prices from increasing fan activism.

Moshiri could double our commercial revenues, a significant impact, and we'd still be well behind the top 6 revenue generators. It is going to take time and sustained success to really change this picture.
 

Top tier sports business defies many normal economic rules because there is always access to capital & the commercial deals rely heavily on those lovely intangibles like brand visibility & reputation. In short money flows. In the top tier deals like the kitbag one make little sense as they restrict growth.

Unfortunately we are not operating in the top tier as shown by our relationships with Chang and Umbro. The elimination of risk has been more vital for us. The rather disappointing pre-season tournament is a harsh reality check on our decline in the last 3 years. We have travelled a long way back from Juventus & Real Madrid!

The combination of the new tv deal and the arrival of Moshiri are potentially game changing. We can try to aim higher commercially and take more risks. How well it works will depend mainly on how we do on the pitch. Moshiri influences that through the selection of manager and investment in the squad but we all know money is not a guarantee of performance.

A new stadium helps but now more from a reputation/glamour impact making us more attractive on commercial deals and potentially additional non-football use. Match day revenues are less important than they were compared to tv and sponsorship and there will be continuing downward pressure on ticket prices from increasing fan activism.

Moshiri could double our commercial revenues, a significant impact, and we'd still be well behind the top 6 revenue generators. It is going to take time and sustained success to really change this picture.

A doubling of our commercial revenue would at the very least be a move in the right direction.

The calls of stagnation and mediocrity are entirely correct when you look at Everton's woeful performance on sponsorships and commercial revenue in general.

I expect a competent management consultant team to - see this immediately as an area that needs urgent improvement.

I expect that a doubling of the revenues would be a reasonable and realistic target.



The issue is if Bill Kenwright and company try and stand in the way of progress.

I suspect they won't. However, you don't know when it comes to personalities like theirs.


Standing still is not an option however, as Esk showed in his homepage article.
 
A doubling of our commercial revenue would at the very least be a move in the right direction..
Standing still is not an option however, as Esk showed in his homepage article.

Totally agree with this. Moshiri brings a far more professional way of working and has access to wider contacts and resources. It should yield progress. It may take a little time to clean house and point the ship in a better direction but the days of the gentleman amateur are done.
 
Any management consultant (acting by proxy) has to comply with the law.

Thats a given Esk.

However he's clearly a management consultant brought in by Moshiri. To achieve Moshiri's aims for the business in which he is the major shareholder and soon to be majority shareholder. In general those aims should be the same as all shareholders aims:

Improve the business.

Whether he is a management consultant or not, his legal persona in respect to Everton is that of a director of a limited company. As such his duties to the company must over-ride any relationship he has with Moshiri. That's very clear in the statutory duties introduced in CA 2006.
 
Totally agree with this. Moshiri brings a far more professional way of working and has access to wider contacts and resources. It should yield progress. It may take a little time to clean house and point the ship in a better direction but the days of the gentleman amateur are done.

I agree. I don't expect us to be leading commercial revenue any time soon. However, we are not competitive enough. I understood you meant you want to see us be more competitive in this regard.

We've mentioned this time and time again on this forum. There was even a Liverpool ECHO article on the topic 6 months ago as even the minor shareholders have grown increasingly concerned about the topic.


We MUST see improvements here: on commercial revenue. Or the whole EFC plan falls down and we are forced to sell players in the longer term.
 

Whether he is a management consultant or not, his legal persona is that of a director of a limited company in respect to Everton. As such his duties to company must over-ride any relationship he has with Moshiri. That's very clear in the statutory duties introduced in CA 2006.

Thats not strictly true Esk. Statutory duties can still be observed along with Moshiri's duties by service contract.

All directors are expected to act in the best interests of the company.

Moshiri's appointment of this new management member is to try and achieve that.


The appointment of the proxy is not about breaking the company up or going against any other shareholder's interests. But in generating value for the company.

It would be different if this were a liquidation or similar. But its not. It appears to me a clear indication of his appointment to assess EFC. Make suggestions and try and influence EFC to move strategically in the right direction.

I'm sure he's already identified the weaknesses that need drastic improvement. You yourself already have.

The difference is - he's in a position now to try and address these points.


I doubt any shareholder will be concerned if we suddenly see positive movement in commercial revenues.
 
Whether he is a management consultant or not, his legal persona in respect to Everton is that of a director of a limited company. As such his duties to the company must over-ride any relationship he has with Moshiri. That's very clear in the statutory duties introduced in CA 2006.

There's a European Standard EN 16114:2011 : Management consultancy services

which covers the points you are raising as a concern


It clearly states:

Examples of ethical guidelines for MCSPs

1. Perform their duties with objectivity, due diligence and professional care, in accordance with professional standards and best practices.

2. Serve the interest of the client in a lawful and honest manner, while maintaining high standards of conduct and character, and not engage in acts that discredit to the profession. Maintain objectivity in the relationship with all stakeholders. Maintain absolute independence.


He can clearly act independently on behalf of Moshiri (the client) and the business in accordance with the law.

If he feels compromised then he can always withdraw.

It really is a simple arrangement and should be wholly beneficial to EFC.

Since its new ideas and resources and it should halt the stagnation and address the issues you wanted addressing from numerous homepage articles.
 
There's a European Standard EN 16114:2011 : Management consultancy services

which covers the points you are raising as a concern


It clearly states:

Examples of ethical guidelines for MCSPs

1. Perform their duties with objectivity, due diligence and professional care, in accordance with professional standards and best practices.

2. Serve the interest of the client in a lawful and honest manner, while maintaining high standards of conduct and character, and not engage in acts that discredit to the profession. Maintain objectivity in the relationship with all stakeholders. Maintain absolute independence.


He can clearly act independently on behalf of Moshiri (the client) and the business in accordance with the law.

If he feels compromised then he can always withdraw.

It really is a simple arrangement and should be wholly beneficial to EFC.

Since its new ideas and resources and it should halt the stagnation and address the issues you wanted addressing from numerous homepage articles.

With respect mate that does not alter his duties as a Director.
 
With respect mate that does not alter his duties as a Director.

I never said it does Esk.

But it shows that there's a European Standard for someone being commercially paid to come in as a service provider and actually take on the responsibilities of a director on behalf of a client.

Pretty standard stuff.

He also doesn't need to be UK domiciled to do it. Refer back to the Lisbon Treaty which actually is encouraging cross border service provision.
 

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