The point of no return

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To a large extent, outside the top six in particular, every club is hoping to hit on some winning formula, things are done and decisions made but as with the position we are in now, we are hoping to stumble on a gifted manager, who can sign talented players, and propel us upwards. That "strategy" makes us no different from Newcastle or West Ham, however much we like to think otherwise.

I am not equating us with those clubs either, just to say that I have not particularly seen evidence of any plan or implementation of a plan, that makes us different to them in the here and now.

We had somewhat of a big moment, with Moshiri's arrival, and then preceeded to fall into the same trap that clubs before us have experienced, no coherent transfer strategy, and throwing good money after bad.

If you want to predict the future, then look to the past. It will be difficult but not impossible to buck the trend of the last thirty years which has seen Everton engage in what is really no more than a managed decline.

The question now is, are we doomed to our fate, are we institutionalised as a club to stagnation, or can we really and truly do something to break the stranglehold of the sides above us.

This is something I have yet to see or hear from Moshiri. We have started hiring and firing managers with regularity, and are about to hire our second DOF in two years. Decisions are only justified if you get them right. Bournemouth could hire a DOF. So could Leicester take on another new manager.

The conclusion if there is one, is that we stand or fall by the decisions of Moshiri and the board. The stadium might act as the catalyst for a new period of growth and expansion, leading to success on the pitch. So might the appointment of a competent, industry-expert CEO.

But Moshiri actually has to plan for success, and structure the club accordingly. Everything that is done at GP and FF, every miniscule thing, has to be geared towards improvement and achievement. The whole club has to be lead from the front, from the top down, and we move forward as a whole unit and make the best decisions with the information and resources available.

In that respect we sorely lack top class, driven, talented individuals, and until we get them, then its more of the same whether that's under Allardyce, Fonseca, or anyone else. If we get the right people, then the residual strength of our name, what's left of it, might be ripe to capitalise upon and see us compete.

Excellent post
As I’ve said in the past we need
A new industry savvy CEO
A new man to oversee the stadium build to bring it in on time and on budget
This should be his only remit with a handsome reward if he succeeds
A new Director of Marketing to bring in new revenue streams and improve existing ones
A new DOF to restructure the club playing style and system from top to bottom and recruit players.
A new manager to implement the above style.
It’ll never happen but I’d like the new DOF to bring Wenger in to do a root and branch review of the club and help make changes
 
I'm not disagreeing.

https://thisisnotfootball.co.uk/2018/05/08/farewell-transmission/amp/?__twitter_impression=true

This is not football.

Remember when you ended up goosing sailors for crack money?

Sam Allardyce is like that.

No one wants that to be their life, but that’s where you end up at the end of a long list of poor choices.

With the end of the season mercifully in sight, it would be an understatement to say that some important decisions need to be made this summer. There have been some absolute shockers in this past year or so – it’s now time for Farhad Moshiri, or whoever advises him, to get one right and show that there is a vision for the future of the club beyond ‘[Poor language removed] wing it until we get that new ground’.

The first one, clearly, is the new manager, because keeping Allardyce is not an option.

To be fair to him, the majority of the damage was done to the squad well before he arrived, but still, what would it achieve keeping him around for another year, with his face like a hen do waiting for fry-ups in Wetherspoons on a Sunday morning when they’ve all fallen out and they can’t remember why?

You were too busy talking to them lads all night anyway, you snooty cow.

The job was a cinch for Allardyce as well. Our wage bill, experience and the general lack of quality that makes up the vast rump of Premier League meant that keeping the Blues up was relatively straightforward.

It just [Poor language removed] was.

With safety guaranteed ages ago he just needed to show a bit more ambition in games and also, more than anything, to manage his PR better. For someone so experienced at the politics of the game – and give him his due, he manages the ‘Big Sam’ industry magnificently – his handling of his relationship with the supporters has seemed nothing short of naive.

The fans want to take some inspiration from their leader, and so they look to him expectantly, but Allardyce just sits there at press conferences with a kipper on him like someone off Gogglebox watching the latest episode of ‘ISIS Lotto Winners’ or ‘Gypsies On Your Lawn’ and acts hard done to and, quite frankly, like a massive arrogant [Poor language removed] at times.

And it didn’t have to be that way. After the moody disaster that was Koeman, whose vision appeared to start and end with building a team that could lump the ball to Olivier Giroud, expectations were relatively low, but Allardyce seems determined to lower them further.

Just a little bit of humility would have gone a long way too, but he seems incapable.

Because ultimately he doesn’t really need this job and he doesn’t understand the club.

He’s just not Everton.

Lord knows who the replacement’s going to be. Surely it has to be a young fella though – one whose reputation depends on him making a go of it at Goodison. Not another half-hearted ‘pragmatist’ – read ‘arl arse’ – who is looking for his pay off from the moment the ink is dry on his massive contract.

No one comes with any guarantees of success, but after a couple of years of treading water you just want to see a plan, a style of play, [Poor language removed] it, a ‘philosophy’ of some description. Look at the type of football the best teams are playing now – ludicrous high energy, aggressive and looking to absolutely smash the granny out of the opposition.

We all know who we are talking about here.

That lot (and Spurs) made a great appointment in a manager with a clear vision of what he wanted and who in turn has tapped into the club and its support to revolutionise them, much as it pains us to say it.

Meanwhile [Poor language removed] on the telly are saying we should be happy with Sam Allardyce.

Get to [Poor language removed].

If you want cheering up even further, you should probably avoid what is a quite incredible book, The Lost Soul of Eamonn Magee by Paul D Gibson.

It’s definitely not your average sport biography.

Hurtful but true and I’m definitely going to read that book
 
Pretty much, we are in the mire as a club at the moment and it's going to be a rebuilding process, again.
If we are 'in the mire' there is little point us continuing to build on top of what we have. We need new foundations established and that has to come from top down. If it means a complete board overhaul - and it does - then ffs get it done Mosh. Otherwise we will continue sinking and your dream of getting a massive kick back from your initial investment will never materialise.
 

He's got a point though. Were you trying say we will get relegated or we won't?

I meant that there are more than likely going to be 3 worse teams than us judging by how bad the league has been this year. I think the point is easily identified even if I didn't put it across so great. I still don't care for people who try to act clever by trying to make others look daft.
 
If we are 'in the mire' there is little point us continuing to build on top of what we have. We need new foundations established and that has to come from top down. If it means a complete board overhaul - and it does - then ffs get it done Mosh. Otherwise we will continue sinking and your dream of getting a massive kick back from your initial investment will never materialise.

Definitely, I said in the Marcel Brands thread, if that's the route we are taking lets hope he can sort the infrastructure out so everyone at the club is heading in the same direction and we can build from there.
 
As I said in another thread, IMO this summer is a make or break. Moshiri needs to look carefully and start us on the right path.
 
I understand why people take crystal meth after reading some of the threads on this forum this season. We had a bad season, we all know that. Thankfully we only have one game left, we avoided a pointless adventure in the Europa league. The truth is teams like Man City, Man United and Liverpool have the ability to poach other teams players, even Arsenal struggle to keep their players from United and City.
 
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