I think it looks average at best and has the look of a cross between a rugby top and a Birmingham shirt. I've always found the white socks look like a PE kit. Much prefer all blue the darker the better. This 'DNA' **** also makes me cringe. I heard Bill say it on an interview and now the marketing animals have obviously got onto this to be this years 'hit the ground running'
I'll wait for the away and third kits
Short sleeve looks good, and I don't really hate the badge that much anymore. Sick of hearing about it to be honest. Long sleeve looks a bit rugbyish though.