macs

[toffeestillidie]

i'm blown away by their marketing strategy in the US, its pretty obvious but it seems to be working.

the big money for software is in government contracts (atleast in the US), and most computer contracts go to microsoft based solely on familiarity. i'm only speculating here, but their strategy seems to be to try and foster that familiarity.

right now, macintosh is mainly targeting college students. this summer they had a promotion for college students where you could buy a macbook at a discounted price, and get a free ipod touch and a free printer. as ghost said in another thread, once you go mac you never go back, so most of these college kids will grow up to be mac users. this seems like the smartest group to target as they will be the ones to grow up to work as high level government officials, and pick who to give government contracts to. if enough people know how to use macs, gradually they will start gaining more and more contracts.

i'm impressed by the fact that a company seems to actually consider long term strategy, as so many companies (like oil companies that have diverted funds away from oil exploration because of the temporary drop in prices) seem only concerned with short term profits.

pat yourself on the back Jobs. is mac doing the same sort of thing in the uk / europe?

 

[Dylan]

At first those ads where very funny and I liked them, but now they are just short of stupid. They really have gone overboard with them and it is just plain daft now.

 

[neonleon]

I'm a PC and I'm a cyber nonce,

I'm a PC and I'm part of an al qaeda cell,

I'm a PC and I can't work out if a virus is [Poor language removed] my computer up or Norton is.

etc.

 

[Goat]

Ok, can an admin ban the above poster, hes being PCicist.

Im sure al qaeda use Macs as well.

 

[TsarDiniyar]

I would buy a mac tomorrow if i didnt have to spend £1k on it

 

[McBain]

Wheres the Mac poster boy when you need him?

 

[Seamus Colemole]

Someone wanna tell me exactly what the difference is between a mac and a pc and why macs are so much better?

Ive never used one so dont know but have heard it said loads.

 

[neonleon]

I would buy a mac tomorrow if i didnt have to spend £1k on it

you don't, but they are still at least twice as expensive as PC's.

Still, think of all the time ergo money saved not having to fiddle around with virus software and third party conflicts.

 

[neonleon]

Someone wanna tell me exactly what the difference is between a mac and a pc and why macs are so much better?

Ive never used one so dont know but have heard it said loads.

macs are not necessarily better. Its my preference.

I prefer to use a machine that doesn't suffer from the security issues that PC's do - trojans, worms and nasty tings like that.

also as apple control everything in their machines - they aren't cobbled together like some PC's are, there are rarely problems.

I prefer OS X to windows - having used both.

You can learn to use a mac in a couple of hours - no matter how computer phobic you are.

 

[Seamus Colemole]

macs are not necessarily better. Its my preference.

I prefer to use a machine that doesn't suffer from the security issues that PC's do - trojans, worms and nasty tings like that.

also as apple control everything in their machines - they aren't cobbled together like some PC's are, there are rarely problems.

I prefer OS X to windows - having used both.

You can learn to use a mac in a couple of hours - no matter how computer phobic you are.

Can a mac do basically the same as a pc then?

Why dont they have the security issues? Because they offer better protection against threats or because those threats are aimed soley at pcs?

 

[McBain]

Can a mac do basically the same as a pc then?

It tries to. If you like having a choice, PC's the go. If you like it simple and forcefed, Macs are for you.

Why dont they have the security issues? Because they offer better protection against threats or because those threats are aimed soley at pcs?

Because everyones got PC's and thats where your target audience for hackers are. No-one can be arsed hacking Macs. Probably because computer wizzes use PC.

 

[neonleon]

Can a mac do basically the same as a pc then?

Why dont they have the security issues? Because they offer better protection against threats or because those threats are aimed soley at pcs?

What a mac can do is down to the programming. If you are doing something very specialist, then you possibly can't get the software to run on OS X- though I have never had a problem.

Most software is available on a mac.

These days you can run windows on intel macs, if you really need to. Games are probably best run from windows as many games aren't made for OS X.

There are many people who say mac's dont get targeted so therefore this is why they remain safe from viruses.

However it seems unlikely that after all these years of smug mac users that hackers and people who make malware wouldn't have tried to target macs. Especially as apple are on of the largest computer manufacturers in the world with hundreds of thousands of users. So there must be within the OS, something that makes them harder to target.

Its easy not to worry about it. Honestly, when I had a PC I [Poor language removed] hated using antivirus software as much as getting one.

 

[neonleon]

yes, be a computer whizz and use a PC.

 

[neonleon]

It tries to. If you like having a choice, PC's the go. If you like it simple and forcefed, Macs are for you.



Because everyones got PC's and thats where your target audience for hackers are. No-one can be arsed hacking Macs. Probably because computer wizzes use PC.

completely ignorant post.

Macs can run both windows and OS X. PC's cant. So no choice there.

But it is simple - for those that dont program or speak, think and write in code, or binary - macs are better.

for computer novices macs are better as you dont have to worry about viruses.

No-one can be arsed - considering people are trying ot gain access for illicit means - Banks details, passwords etc, if they could've hacked Macs by now they would have.

PCs are targeted cos any 8year old with a computer can get into an unprotected PC.

 

[GhostOfDixie]

At first those ads where very funny and I liked them, but now they are just short of stupid. They really have gone overboard with them and it is just plain daft now.

Not as daft as the "We are way late for this party" I'm A PC - bollocks.

And the smugness of Bill Gates, like look all these people are into PC's, why are you on a Mac?

Because they are better than PC's Bill, end of story.

The only reason that PC's still do better than Mac's is because of the low cost PC drive.