Its simple really, you are allowed make a loss of 105 mill over a three year period, essentially 35 mill a year.
We currently have lost
£13 mill in 17/18
£95-100 mill in the next set of accounts.
£35 mill (so far and still active) in this financial year up to June 20.
So accumulated we are operating at 140 odd mill loss and need to get that figure down.
So you are allowed knock of the cost of women's & underage football, also the cost of EITC.
We can also knock off the cost of what we have spent on the ground, but only when planning permission is granted - its estimated at 30 -40 mill.
So you can see over the next two (at least) three year cycles we are very close to the wind on meeting the regulations, especially heading into this and next summer transfer window.
Essentially there is very little money in the business and we are struggling not to be making very big losses and breaching regulations.
Key things are the difference between investment capital and income. We may have wealthy investors, willing to invest capital however as you can see that is capped at 35 mill per year (loss). So its hard getting investment into the business.
What we really need is income (money made) as this drives down the loss. Its why a 100 mill sponsorship deal is by far what we need beyond a gift of 100 mill investment.
If you cant make income through sponsorship or commercial deals, then you are looking to player trading to mitigate your losses and we are touching that.
For example if we sold Richarlson for 90 mill essentially you see what that income does to our loss figure over the three year periods and our ability to invest and spend. Its why we sold Lookman, Gueye and a few other in the summer.