Everton: Finance & Commercial

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It was a decent enough interview when seen on its own merits.

I like Sasha, but my concern is that it might be more of an academic business university degree student textbook approach taken to our commercial operation rather than relying on someone with proven leadership experience in that field.

He can't be blamed for another non-entity that is Sport Pesa as our main sponsor but the other secondary commercial deals since represent loose change only, utterly insignificant in the overall scheme of things.

They can all talk a good game when given the opportunity but delivery is quite another matter, as is the lack of repercussions for non-delivery.

Still too much self-pruning, cosiness, and introspection in the boardroom which I find impossible to fathom given the polar opposite hard nosed world that Moshiri earned his stripes in.

He's been on the board a year, so let's see what he actually gets done? The kit deal may foreshadow his future success/failure, although we get so few details that may be hard for morons like us to judge.
 

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