In terms of transfers we're probably best comparing ourselves with an average Championship team for cost, and with middle-of-the-league Premiership for wages.
In terms of sponsorship and corporate, we must be competing with the lowest in the division.
All that, and Bill has the audacity to tell the world how Martinez promised him the Champions League.
Let me get this straight. In terms of operating profit, we by and large break even each year at best, or make a loss. Other than player trading therefore, where on earth is money going to come from to buy players?
On wages, as I mentioned in my previous post, we spend a greater proportion of our income on salaries than any team in the top half of the table except Man City, who are clearly an outlier.
I'm baffled, I really am. Of course we could do more to raise money, but rest assured, a big chunk of that would come through higher ticket prices. Man Utd and Arsenal earn roughly 10 times what we do on matchday revenue. Given that their grounds are less than twice ours, a significant portion of that must come from considerably higher ticket prices.
Could just imagine the uproar if Bill tried to raise prices.