Other commercial activities = ???

I've worked out the answer to our problems.
If we (20000) season ticket holders buy 3 pints of Chang prior to the match, 2 at half time with a burger foot long hot dog, twix and quavers at every home game and each time we pay we give a £20 pound note and tell them to keep the change, and a programme, and some memorabilia at the official store, then I reckon we'd break even each season.
I should be the commercial director.
And yet the club feel they can ignore places like GOT as a means of getting more revenue from our fans around the world. Smart move.
They normally show the loss before player transfers, this year they only showed it after player transfers.
Without the Arteta money reducing the loss it must make some grim reading.
Just goes to show they don't quite get the power of marketing, and multiple distribution points. Shame really. Forums are an excellent place to help build your brand, hell I can't remember the last time I looked at the official site. I'd be more likely to buy some merchandise through this forum or GOT than the OS, tickets too.
You're missing out on some great highlights mate. I wouldn't be all negative to a membership function to get access to more videos, memorablia and the like. It would be a chance for me as an arm-chair fan who get to go to about one game a season to give something more back, as opposed to just donating I guess.
.Interest on the banks overdraft can account for why the debt has increased also. Wonder what interest rate the banks are charging on what we owe.
They normally show the loss before player transfers, this year they only showed it after player transfers.
Without the Arteta money reducing the loss it must make some grim reading.
Interest on the banks overdraft can account for why the debt has increased also. Wonder what interest rate the banks are charging on what we owe.
The wage bill increasing to 75% of turnover is poor given the previously stated aim to reduce it, abeit turnover has fallen slightly.
