I don't know if marketing genius is the right term.
WWE has been convincing children their fights are real for decades, Paul isn't the first to do that but he is the first to know he could easily exploit the naive snotty nosed YouTube obsessed generation that made him famous in the first place through obviously staged boxing fights.
Who is paying real money to watch those fights? It's kids, nobody who takes the sport seriously believes any of it. I won't credit him for being the first to take advantage of the naivety of children.
He got his jaw broken for his 100 million there so fair play for that.
Everyone he calls out is someone who he can make very rich and is very willing to play along.
Shame on AJ for tarnishing what he legitimately accomplished by participating in that pantomime.
I never want to see him box again, he's an embarrassment to the sport for last night.
I’m not disagreeing with you at all but whatever way you wanna paint it, he’s a marketing genius whose made hundreds of millions from Boxing alone.
This nobody takes the sport serious is such a rubbish statement. Boxing has been in the gutter for years according to everyone anyways, so what difference did that do last night? Nothing, if anything it’s raised the profile of the sport but the same people moaning saying it makes boxing look a joke, are the same people saying boxing doesn’t get took serious. It’s a no win situation.
As far as Joshua tarnishing his reputation, he’s damned if he does, damned if he doesn’t. Same people who slate him for been a blown up, over hyped, over-marketed and over-rated. He’s never gonna be in a win win situation. Say for an example, Joshua fights Fabio Wardley next and wins the WBA title, people will say, well Wardley isn’t a real champion anyways, got no amateur record and came from white collar boxing, does that tarnish his record either? No, it doesn’t.
If Paul called out anyone from Mayweather, Crawford, Joshua, Fury, Wilder to Chocolito, you think these fighters are bothered about there reputation been tarnished? No, they are gonna become very rich and make there life, friends and families life much better and that’s all that matters in life.
It’s a no win situation for Joshua, nor any fighter for that matter.
The only way it stops, is if people don’t give it the attention or Boxing has a major overhaul and gets its act together.