That's the problem with it, it seems like a small time deal regardless of the finances involved. Its the type of name a league 1 or 2 stadium would have.
ME!!! Probably could have extracted another £100m from a Middle Eastern company like that...
Everton being Everton sell out again, proper out of the BK playbook this.... but they are local...
F being local, IF this club is ambitious we need to...
Reach is important with sponsors. Particularly when it is mentioned on every TV channel of a match day.
Emirates
Etihad
American Express
Gtech
Even the worst one (before ours) - King Power. They have a turnover of £750m and push the Leicester...
Understand to a point but that's because Levy would have said no to a derisory offer. No way this one we've got is anything other than poor. Probably long term also.
Who even agreed it with no proper CEO in place?
Spurs didn't wait mate, they've not just been twiddling thumbs for 5/6 years - they just failed. Every season since their stadium opened has lessened the appeal of any naming rights.
I was concerned we wouldn't get a naming rights deal - devil...
Because when the lady lifts up her dress and flashes us the collection of five pound notes, we slip back into little old Everton mode. "It's yours for a £50!"