Of course it's an emotive subject for fans, although the rationale behind it (from the owner's perspective) is not rationale. Therefore, we need to be objective.
In the cold light of day, if we were to truly put a larger capacity at the...
Exactly this. Problem with extra seats is they are a) the cheapest tickets and b) most expensive to build. 10k extra seats is maybe 10 miilion extra per year at best assuming stadium is sold out every match. But that is offset by the increased...
We should have built it bigger but in the circumstances, it might have finished us off if we had to find another £200m to build say a 60k.
The difference in income for that extra 7k isn't game changing, it's roughly the wages of 1 decent player...