With the high upturned roofline, it's a quite a big cavernous space to fill with noise, with a fairly high threshold of fan engagement to get the place to really reverberate. Yes, when a good to high proportion of fans do make the effort, it is loud....ie a good "whole stadium" atmosphere, when the don't it's very quiet. Away fans are generally more vocal, and even though they're low down at BMD, being concentrated around that corner section, where they can see and bounce of each other, and singing up to the eves of two full expanses of roof..... is a fairly acoustically efficient arrangement. Hence the reason why they can really fill the stadium with noise, when the situation favours them. Whereas our most vociferous fans in the lower south are largely singing up into a wide open expanse.... with little or no acoustic enhancement to assist them. Also, at 60-63 rows the south stand isn't quite the real muscle home end intended (yet). Great when in full voice, but the relatively low massing combined with the higher roof, does not a good "Kop" make (pardon the expression). If it had been a full continuous 63 rows of safe-standing right up to the roofline it could've better reflected that blue wall marketing, attracting the younger fans more exclusively, and better grouping them..... at 80 rows, even more so! Whether the club thought that there was insufficient demand to stand, I don't know. Hopefully, the traditional home stand culture will grow as we all settle into the place. I think the upper corners would've been the ideal location for marketing a "singing section" (again, pardon the expression), to take full advantage of the barrel roof acoustics.... but this doesn't seem to have been a real consideration.