Sy-
Player Valuation: £8m
I think the most interesting thing about Social Media is that at the time of it's birth - depression and suicide were at stable levels, even beginning to decline.
Since that time, suicide and mental health issues have been increasing year on year.
It's helped to achieve some great things, but I actually feel like it's done more harm than good.
The scary thing is what comes next. With the advancement of V:R and A:R, and wearable tech - we're most likely looking at a Social Media world that you can actually access via a headset. Time spent "inside" and time spent generating data, for various companies to "learn" from - gets longer.
For football, it'll be affected by whatever and whichever direction Social Media goes - it won't be exempt from it and that includes our fan base.
I can't say I'm surprised about that increase unfortunately.
Ultimately people shout much louder about negative stuff than positive, subconsciously I imagine humans do it because deep down they seek counsel, or more superficially, validation. Problem on social media is the reaction is either 'positive feedback loop' negativity from like-minded people or abuse from those who think differently.
Giving people a vehicle to dump or project negative emotion without an elected voice of reason was never going to end well.