Everton Football Club has introduced an exclusive ‘sports meets fashion’ lifestyle collection of clothing under the Sergio Tacchini brand.
The announcement means that the Sergio Tacchini brand becomes Everton's Official travel wear partner introducing a collection that boasts track tops, woven pants, polo’s and tee shirts that offer great form and functionality. The range pays respect to the original Sergio Tacchini classic heritage era which was so popular with Merseyside football fans years ago.
A sophisticated branding device depicting Everton's ‘Nil Satis Nisi Optimum’ motto and the Sergio Tacchini ‘Moda Milano’ branding runs throughout the unique collection. Sergio Tacchini has integrated performance fabrics and textures into simple, clean silhouettes all produced in an on trend colour palette of black, white and gold.
Everton and England under- 21 star, Jack Rodwell has been chosen as the face of the new range and can be seen in our exclusive photographs revealed for the first time today.
While Everton Football Club was winning the FA Cup in 1966 Sergio Tacchini, a leading clay court tennis player, started to revolutionise the tennis apparel industry and lay down a marker as the first fashion tennis brand which later inspired the classic Sergio Tacchini heritage collections. The brand sees its link up with Everton and its retailer Kitbag Limited as a continuation of its apparel revolution.
Robert Elstone, Everton's CEO commenting on the new range said, "This announcement follows on from our successful launches for our new home kit for 2009/10 and our stores Everton One and Everton Two @ Liverpool One. I know that our players really like the range of travel wear we are introducing and we are sure our supporters will love it too. I said a few months ago when we first announced our agreement with Kitbag Limited that Everton Retail's new offer would be special and this innovative range is testimony to that. Furthermore, we have lots more in store for our supporters from our new retail partner in the future."
The new Everton Sergio Tacchini travel wear range is only available at the new Everton Two @ Liverpool One store or online at evertondirect.com.
The announcement means that the Sergio Tacchini brand becomes Everton's Official travel wear partner introducing a collection that boasts track tops, woven pants, polo’s and tee shirts that offer great form and functionality. The range pays respect to the original Sergio Tacchini classic heritage era which was so popular with Merseyside football fans years ago.
A sophisticated branding device depicting Everton's ‘Nil Satis Nisi Optimum’ motto and the Sergio Tacchini ‘Moda Milano’ branding runs throughout the unique collection. Sergio Tacchini has integrated performance fabrics and textures into simple, clean silhouettes all produced in an on trend colour palette of black, white and gold.
Everton and England under- 21 star, Jack Rodwell has been chosen as the face of the new range and can be seen in our exclusive photographs revealed for the first time today.
While Everton Football Club was winning the FA Cup in 1966 Sergio Tacchini, a leading clay court tennis player, started to revolutionise the tennis apparel industry and lay down a marker as the first fashion tennis brand which later inspired the classic Sergio Tacchini heritage collections. The brand sees its link up with Everton and its retailer Kitbag Limited as a continuation of its apparel revolution.
Robert Elstone, Everton's CEO commenting on the new range said, "This announcement follows on from our successful launches for our new home kit for 2009/10 and our stores Everton One and Everton Two @ Liverpool One. I know that our players really like the range of travel wear we are introducing and we are sure our supporters will love it too. I said a few months ago when we first announced our agreement with Kitbag Limited that Everton Retail's new offer would be special and this innovative range is testimony to that. Furthermore, we have lots more in store for our supporters from our new retail partner in the future."
The new Everton Sergio Tacchini travel wear range is only available at the new Everton Two @ Liverpool One store or online at evertondirect.com.
