Really? I must say I'm disappointed if this is the case. As a groundbreaking show piece stadium it needs to realise it's potential to promote the Club and that time may come but it needs rectifying sooner than later. Imagine the cruise line punters returning to their far flung corners of the World and telling their friends/relatives of their visit to Liverpool and their first view being the Everton stadium. Leave them in no doubt what and whose it is.It doesn't. And the club crests wont be illuminated.
This is an £800M stadium that will be bought by Evertonians ultimately and a two-bit company who pump in £6M per annum get to own its identity for at least the next 10 years.
How disgraceful is that?