The binman chronicles
Player Valuation: £80m
You only need to look at Spurs and their 'failure' to find a sponsor, to see the difficult in securing one of these 'big' names, unless they're linked to the club.
I know this isn't saying much as we could be being spun a lie from Levy, but didn't they say by leaving it as the tottenham hotspur stadium, they are effectively getting back x amount of millions in brand recognition, especially in America with the NFL and Beyonce type gigs.
AND they then get to sell it to who they choose at a later date.