Well I think it looks great - particularly in the graphic design and the animated video-led stuff. I don't think it necessarily means changing the badge either - I think they are looking for a single icon that can be used to tie together stuff across lots of platforms and probably lots of...
Seemed to me that DCL's link up play was one of the only options that took us up the pitch till we changed formation. He was dropping so deep all game because he was one of very few that was able to hold on to it and make a successful pass.