Not because of league position, that;s for sure. When I turned on Moyes (after 7 seasons supporting him, btw), it was because he completely failed to give any indication that he could win us a trophy and/or play attractive football consistently. I had no stick to beat him with about CL places. None. That was down to underinvestment and why BK got it in the neck so much...amongst other things. The 7th place trophy term was used to underline that it meant bugger all in and of itself, not because he fell short of CL football.
There's no inconsistency here in my line mate.